CRM Manager, Taxfix
+ Stock Options
Digital tax solutions
Job no longer available
Digital tax solutions
201-500 employees
Job no longer available
+ Stock Options
201-500 employees
Company mission
To enable anyone, regardless of education or background, to file their taxes with newfound confidence.
Role
Who you are
- A growth mindset that wants to learn a lot about a wide variety of marketing & technical topics; you do not need to be asked to learn, you do it by yourself because you like to
- You actively want to build a job around AI tooling but also want to grow your own knowledge and critical thinking abilities
- You want to make a difference, have impact, finish things, and drive business & customer outcomes
- 2–4 years in CRM/lifecycle for B2C apps or consumer fintech; multi-country exposure is a plus
- Depth with Braze journeys/campaigns and experimentation or a system like Braze; comfort working from an event schema
- Hands-on with HTML/CSS for dynamic email templates; familiarity with liquid/templating preferred
- Analytical fluency: Looker, Google data studio, Tableau or similar, strong spreadsheet skills; SQL basics a plus
- Familiarity with AI in workflow such as LLM-assisted content; good judgment on when humans must be in the loop
- Strong collaborator who surfaces trade-offs early and writes clearly; inclusive communication in English; German (or another EU language) a plus
- Not sure if you meet all the requirements for this role? Please apply anyway. You might bring something special to the team that we hadn't considered previously
What the job involves
- Our category - digital tax preparation, filing, and optimization - demands trust, personalization, and clarity. Customers return at specific moments in the year and expect us to anticipate needs, not just send messages.
- We’re hiring a CRM Manager to turn lifecycle strategy into reliable, multilingual execution across two brands and multiple countries, blending hands-on craft with AI-assisted orchestration
- Own key lifecycle slices: Build and improve journeys for moments that matter (onboarding, document prep, filing, post-filing, off-season education); make them measurable, accessible, and localized
- Operationalize AI, safely: Use LLM co-pilots for content drafts and assist RL/agentic systems for who/when/what decisions; apply brand, privacy, and consent rules so automation scales responsibly
- Partner with Product: Treat in-app nudges and transactional UX comms as lifecycle touchpoints; help drive activation and retention alongside PMs
- Make measurement trustworthy: Move beyond opens/clicks to experiment lift, LTV signals, and seasonality-aware holdouts; share clear narratives peers can act on
- Strengthen foundations: Keep a single journey backlog for your areas; improve templates, localization quality, deliverability, and fatigue management
- Raise the bar on execution: Ship on time, document decisions, and surface trade-offs early so teams can move forward together
- A mix of “hands-on builder topics” and “strategy insight contributions.” If you want only “strategy work” this role is not for you
- Build and iterate Braze canvases across email, push, and in-product messages; maintain a unified backlog for your journeys
- Create, localize, and QA content; keep multilingual messaging clear and accessible; steward tone and brand consistency
- Run continuous experiments with standards (market/season holdouts; tests across activation, retention, monetization, reactivation)
- Monitor deliverability, frequency, and fatigue; maintain suppression and preference logic in line with consent policies
- Partner with Martech on data hygiene: event names/props, identity resolution basics, and real-time audiences; raise gaps early
- Use AI tools responsibly: prompt for first drafts, enforce guardrails, sanity-check outputs, and document what goes live
- Treat transactional and in-product communications as part of lifecycle; align triggers and timing with product flows
- Analyze performance in dashboards and spreadsheets; turn findings into concise recommendations and follow-up tests
- Keep playbooks, runbooks, and incident checklists current (consent usage, sensitive-attribute handling, vendor/LLM failure modes)
- Contribute to roadmaps and simple forecasts for your areas; make effort/impact trade-offs transparent when proposing work
Our take
For many people, filing taxes is still a painstaking, confusing and outdated process. In Germany alone, around 10 million people each year decide not to claim their tax refund for this reason. Taxfix solves this problem by making it easier to file tax returns and claim rebates.
Taxfix serves as a personal tax accountant, something that many of its users don't have access to. The app functions much like any chatbot, offering in-depth guidance and optimising the tax filing process. Users can typically file their taxes in under 20 minutes using the app, which will appeal to anyone looking to save time and effort on their personal finances.
Taxfix is not alone in offering this service, but it sets itself apart from rivals thanks to its mobile-first approach. The company has been well-served by its innovative and attractive app interface and acquired its German competitor Steuerbot in 2023. A year later it entered the UK market by acquiring smaller competitor Taxscouts, establishing itself as the European leader in its sector.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Apr 2022
$220m
SERIES D
Apr 2020
$65m
SERIES C
Total funding: $326.6m
Company benefits
- A chance to do meaningful, people-centric work with an international team of passionate professionals
- Holistic wellbeing with free mental health coaching sessions, yoga, and a discounted membership to Urban Sports Club
- A monthly allowance to spend on home support services, including childcare, housekeeping, pet sitting, tutoring, and elderly care
- Employee stock options for all employees—because everyone deserves to benefit from the success they help to create
- Dedicated relocation and visa support for those that need it
- 30 annual vacation days and flexible working hours
- Full trust to take ownership of your work in a flat hierarchy where feedback is encouraged and expected
- A generous learning budget to support your personal and professional development and guidance from our internal L&D experts
- Work from abroad for up to six weeks every year. Just align with your team, and then enjoy your trip
- Plenty of opportunities to socialise as a team. In addition to internal meetups, our international team hosts regular get-togethers—virtually and in person when possible
- Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions
- Have a four-legged friend in your life? We’re happy to have dogs join us in the office
Company HQ
Mitte, Berlin, BE
Leadership
Mathis Büchi
(Chairman & Co-founder)Previously co-founded Encounter Korea and Smallpdf. Currently Founder and CEO at Genova.ai.
Lino Teuteberg
(Co-founder)Former CEO of the company. Previously worked as an Interaction Developer at springen, and co-founded Smallpdf.
Martin Ott
(CEO)Was a Board Member at AfriKids, President and Managing Director (Europe, Middle East and Africa) at WeWork, and VP, MD (Central Europe) at Meta.
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