Product Manager, nebenan.de
Advertising & Monetization
Hyperlocal social network for neighbours in Germany
Job no longer available
Hyperlocal social network for neighbours in Germany
101-200 employees
Job no longer available
101-200 employees
Company mission
To help neighbours to connect with each other in real life.
Role
Who you are
- (Programmatic) Advertising Product Expertise: Deep understanding of the ecosystem, including key technologies, processes, and players. Hands-on experience with Google Ad Manager, including ad serving and targeting. Knowledge of Prebid and other header bidding solutions is a plus
- A degree in Business, Computer Science, Engineering, or a related field
- Minimum 3 years of experience in product management, with a proven track record of launching and growing digital products
- Strong leadership and communication skills, with the ability to inspire and lead cross-functional teams
- A deep understanding of data analysis tools and methodologies, with the ability to translate insights into actionable product features
- Thrives in a startup culture, with a hands-on approach and a willingness to take on diverse challenges
- Living in Germany is required
- German language skills at B2/C1 level are a plus
What the job involves
- As a Product Manager, you will work closely together with a cross functional team in developing and enhancing our social network, nebenan.de, with a focus on advertising
- Ownership of the advertising product: Further develop our AdStack to increase monetization, particularly through programmatic advertising, format and placement enhancements and increased use of data-driven monetization options
- Lead the conceptualization, development, and launch of features, ensuring alignment with user needs and company goals
- Use data-driven decision-making to prioritize product features and improvements that align with our strategic goals
- Engage with our users to gather insights and feedback, using this information to refine product strategy and feature development
- Work closely with engineering, product design, and business intelligence teams to ensure successful product releases and market adoption
- Foster a culture of innovation within the team, encouraging experimentation and the exploration of new ideas to meet user needs
Our take
Whilst neighbours will often bump into each other and exchange some small talk, it can be difficult to build meaningful connections without knowing more about the person. Whilst community groups on social networks such as Facebook provide ways for neighbours to connect more meaningfully, this can also be a toxic environment full of gossip, scams, and advertisement for illegitimate services.
Nebenan.de provides a hyperlocal social network for neighbours in Germany, allowing users to connect with neighbours to sell and give away items, meet up for community events, and generally connect with people nearby. The platform also allows local organisations and companies to join, allowing them to advertise local shops, services, and non-profits.
Whilst social networks such as Nextdoor will present competition to Nebenan.de, the company has taken a unique focus not only on facilitating neighbourhood socialising but also to help local businesses, services, and non-profits thrive. Through this approach, the company aims to bring neighbourhood communities closer together, filling the gap in the market before companies such as Nextdoor expand to provide services for Germany.
Steph
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (2 rounds)
Mar 2018
$18.7m
SERIES A
Jul 2016
$6.5m
EARLY VC
Total funding: $25.1m
Company benefits
- Additional vacation days
- Company pension plan
- Pets allowed
- Company laptop
- Flexible working hours
- Sabbatical
Company HQ
Kreuzberg, Berlin, Germany
Leadership
Till Behnke
(Co-Founder)Till is also the co-founder and CEO of Rulemapping Group. They also Founded betterplace.org in 2007 where they served as the CEO until 2013.
Matthes Scheinhardt
(Co-Founder)Matthes co-founded Rulemapping Group alongside Till. They are also a Partner at Made by Humans.
Salary benchmarks
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