Marketing Internship, OpenX
Summer 2024
$20 an hour
Sell-side platform
Job no longer available
Sell-side platform
201-500 employees
Job no longer available
$20 an hour
201-500 employees
Company mission
OpenX's mission is to create awesome programmatic marketplaces.
Role
Who you are
- Candidates who have recently graduated or are currently enrolled in an undergraduate degree program (liberal arts degrees welcome)
- Excellent written and verbal communication skills
- Strong writer with the ability to simplify complex topics
- Extremely detail-oriented
- Familiarity with Excel/Google Sheets and the willingness to not shy away from analytics and raw data
- Passion for technology or advertising/media industry
- Proactive, flexible, willing to jump in where needed, and able to handle multiple responsibilities simultaneously
- Experience using Google Docs and building presentations in Google Slides and/or PowerPoint
What the job involves
- We are looking for a driven, copy-writing focused intern to join the marketing team at OpenX
- This role will work collaboratively across the marketing team on a variety of projects and initiatives, and provide the candidate with hands-on experience in B2B marketing and advertising technology
- Key responsibilities include content development across one-sheets, decks, social, and thought leadership and working with the larger OpenX marketing team to support lead-gen campaigns
- Contributors in this role also have the opportunity to pick select areas of marketing to explore further (marketing operations, content marketing, social media marketing, etc.), and work closely with another member of the team to expand their knowledge and experience in that area
- This is a full-time, paid internship position for the Summer of 2024, based in New York
- Copywriting and editing content
- Working with integrated marketing and product marketing
- Supporting international teams in customized content development
- Deck, slide, and one-sheet creation for various teams across the company
- Social media support
- Email content execution and support
Our take
Programmatic advertising - the automatic placement of advertisements typically conducted via the internet and based on a personalised understanding of viewers’ online profiles - has become a vital tool for every business. OpenX provides the infrastructure for this booming industry with their ad exchange platform.
The company is now focused on adjusting its platforms to reflect the values of the modern society it is doing so much to shape. That means accepting tough but fair multi-million dollar FTC fines for data breaches as well as becoming the first ad exchange to go carbon neutral.
The challenge of competing with both ever-changing views on the value and efficacy of programmatic advertising is not a small one. However, OpenX has proven that it is able to innovate with the times. It has deep partnerships across the ecosystem, partnering with Attain in 2022 to enable supply-side targeting for advertisers. It is also expanding partnerships across Latin America and Asia, enabling the company to reach further heights.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Jan 2013
$25m
SERIES E
May 2011
$20m
SERIES D
Total funding: $75.5m
Company benefits
- Dental and vision for both employees and their families
- Unlimited paid time off policy
- Work from home opportunities
- Health insurance
Company HQ
Pasadena, CA
Leadership
Damon Reeve
(Board Director)Previously Board Director at Snowplow Analytics for 3 years and CEO of Authenticated Digital for 4 years. Currently acts as CEO for Ozone.
Scott Switzer
(Founder & Advisor)Previously Limited Partner at FirstMark Capital for 8 years and Advisor at Flybridge Capital Partners for 4 years. Acts as CTO for Ozone.
John Gentry
(CEO)Previously acted as President of Spot Runner, developer of the Malibu Media Platform, an online media exchange that simplifies the buying and selling of television media. Experience as Chief Revenue Officer of Green Dot, the pioneer and market leader in the prepaid debit card industry.
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