Senior Product Marketing Analyst, Kraken
$135-203k
Offers Equity & Bonus
Cryptocurrency exchange
Job no longer available
Cryptocurrency exchange
501-1000 employees
Job no longer available
$135-203k
Offers Equity & Bonus
501-1000 employees
Company mission
To accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.
Role
Who you are
- 3-5 years of relevant marketing analytics or marketing science roles that focused on growth and scale (preferably in a lead role)
- 1-2 years of relevant product analytics roles
- Ideally has worked in high growth companies
- Technologies include SQL/Python/R
- Problem solving/critical thinking is a must
- Worked as a PMM analyst is preferable but not necessary
- Has worked on a B2C and a B2B product
- Passionate about Crypto
- Bonus - Has experience measuring on chain data
- Strong communication and presentation skills
What the job involves
- Growth analytics at Kraken’s mission is to help marketers make the best and fastest decisions possible when it comes to execution and strategy by helping measure current execution and strategy with high fidelity
- This includes all the marketing disciplines (Brand -> Acquisition -> Lifecycle) and across various teams such as regional marketing and product marketing
- The growth analytics team will set up measurement frameworks to help standardize output and give marketers a frame of reference on how to understand their execution via the lens of causal inference and incrementality
- As a whole, this analytics team has to rely on creativity and problem solving on a day to day basis while being close to business KPIs and outcomes
- Kraken is small enough where the impact of our work can be felt at all levels and our output can impact strategy as a whole
- Being the conduit between product marketing leaders and analytics
- Advising and creating measurement frameworks to help guide product marketing campaign execution and strategy
- Advising and creating measurement frameworks to help scale product marketing execution and strategy
- Creating deep dives and insights to understand where there could be opportunity for growth
- Aligning PMMs to incrementality and causal inference
- Being a subject matter expert on the nuances of PMM and building cross functional relationships
- Being a bridge between product analytics and PMMs as well as marketing leaders
- Creating executive level reporting to clearly inform results and recommendations
Salary benchmarks
Our take
Kraken is one of the world's leading and longest-standing cryptocurrency exchanges, known for its focus on transparency and security. The platform offers trading across a wide range of digital assets and fiat currencies, including USD, EUR, and CAD, and serves millions of users globally. Consistently rated as one of the most trusted and secure exchanges in the industry, Kraken has built a reputation on reliability, users protection, and a commitment to its proof-of-reserves verification that allows clients to independently confirm their holdings.
Kraken allows users to trade and invest in spot and derivatives markets, as well as participate in staking, custody, and tokenized asset products. It was also among the first exchanges to undergo a cryptographically verifiable proof-of-reserves audit and continues to lead with innovations such as tokenized US stocks ("xStocks") for non-US customers and expanded institutional services. Alongside this, the company's offerings are designed to make digital finance more accessible and complaint while supporting traders, investors, and enterprises navigating the fast-evolving crypto landscape.
On top of this success, Kraken reported a standout performance in the third quarter of 2025 - doubling its revenue year-on-year to $648M and boosting quarterly profit margins to nearly 28%. Trading volumes climbed to $562B, while assets on the platform rose to $59B, emphasizing the exchange's growth and strong customer confidence. Having expanded its product suite, strengthened its institutional reach, and invested in governance and compliance, Kraken is now in a position for continued expansion (and, potentially, a future public listing), as one of the most resilient and respected names in the global crypto market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2025
$800m
LATE VC
Sep 2025
$500m
LATE VC
Total funding: $1.4bn
Company benefits
- Remote-first and work from anywhere
- Competitive salary regardless of location, and the option to be paid in crypto
- Equity grants offered with most roles
- Flexible paid time off
- Wellness Program that includes a fitness coach, free access to wellbeing apps, and a monthly wellness stipend
- Mental health and life coaching benefits for you and your dependents
- Startup-level autonomy with the scale and learning opportunities of a global platform
- Remote workstation set-up bonus
- And more!
Leadership
David Ripley
(Co-CEO)David joined Kraken in 2016 as COO and became Co-CEO in 2023. Prior to this, he co-founded Glidera where he served as the CEO for nearly 3 years. He also spent over 6 years at The Boston Consulting Group, joining as a Consultant before becoming a Project Lead and then Principal.
Arjun Sethi
(Co-CEO)Arjun is the co-founder of Tribe Capital, Foundation, Termina, and Kapital.
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