Business Development Representative, Crafty
$67.3-96.3k
OTE
$66.3k
BASE
OTE inclusive of base + variable compensation
Food and drink management platform for offices
Be an early applicant
Food and drink management platform for offices
201-500 employees
Be an early applicant
$67.3-96.3k
OTE
$66.3k
BASE
OTE inclusive of base + variable compensation
201-500 employees
Company mission
To have a positive impact on everyone we work with: our clients, employees, partners, and community.
Role
Who you are
- 1+ years of professional experience (preferably in a revenue function)
- Excellent communication and interpersonal skills
- Strong organizational skills and attention to detail
- Comfortable working in a fast-paced and goal-oriented environment
- Bachelor's degree in Business, Marketing, or a related field is preferred but not required
- Don’t meet all of the qualifications? We want you to consider all of your skills and experiences - both professional and personal- that would make you successful in this role. Although some qualifications are essential, others can be attained with time. We believe diverse perspectives, upbringings, and knowledge contribute to our strong company culture and we encourage you to apply
What the job involves
- Crafty is seeking a Business Development Representative who will report directly to our Director of Business Development
- The Business Development Representative (BDR) plays a critical role in driving Crafty’s growth by identifying and qualifying new business opportunities and turning curiosity into real conversations
- Reporting to the Director of Business Development, this person will build a prospecting strategy rooted in smart research and thoughtful outreach, then stay consistent and resilient through the realities of outbound
- You’ll keep a clean, reliable pipeline in our CRM, communicate clearly across channels, and learn quickly through feedback and coaching
- Success in this role comes from pairing strong judgment and organization with a genuine ability to connect, listen, and persist—so we can create a steady flow of qualified opportunities for the team
- Prospecting Strategy: Identify, research, and target potential clients in key industries aligned with Crafty's growth strategy. Use a variety of tools and methods, including LinkedIn, CRM databases, and outbound outreach campaigns, to connect with prospects
- Resilience: The ability to stay motivated, maintain a positive attitude, and persist through challenges or rejection, adapting to setbacks while continuing to work toward goals with determination
- Coachability: Being open to constructive criticism, implementing feedback from peers and leadership, and demonstrating continuous improvement in prospecting, communication, and sales techniques
- Pipeline Management: Maintain an organized pipeline of leads in the CRM system. Collaborate with the Director of Business Development and Account Executives to ensure seamless handoffs and follow-ups
- Effective Communicator: The ability to clearly and persuasively convey information across various channels, actively listen to understand prospects' needs, tailor messaging to different audiences, and build rapport to establish trust and advance opportunities
- Role Goals:
- Pipeline Generation: By the end of each month, the BDR will meet outlined SQO and pipeline valuation metrics set out in the variable compensation plan to support revenue growth goals
- Activity and Outreach: BDR will engage in outbound prospecting efforts in a multi-channel outreach setting, as measured by consistently hitting a schedule rate of 15% month-over-month, and to support overall pipeline acceleration
- Conversion and Qualification: By the end of the year, BDRs will achieve an 85% conversion rate from booked meetings to qualified opportunities through strong communication skills and using data to refine outbound tactics
- AI Fluency & Workflow Integration: Develop working proficiency with AI tools relevant to the revenue function. Identify at least one point of friction where AI can reduce manual effort and improve efficiency, implement the improvement, and share findings with the team by Q4 2026
Our take
Crafty aims to put that awkward chat as you make coffee in the office kitchen a thing of the past, with its platform to spice up and manage your office food and drink supplies.
At its core, the idea is simple. Crafty delivers all your food and drink to all your offices, and puts your budgets and data for everything in one place. A simple, but surprisingly unique idea. Where it excels, however, is in its range of kitchen-related services on the platform. The platform adapts to remote and hybrid working models, with food boxes for at-home employees or ‘Crafty Credit’ for the WFH-ers to order supplies for themselves. Need to cater a lunch? Crafty links you up with local suppliers. It even offers to set up and run a mini coffee shop station inside your office.
Crafty has cornered a gap in the market, particularly with its provisions for the burgeoning number of businesses adopting remote or hybrid working. It’s made clients of companies like PayPal, Yelp, and Duolingo, and its 2024 fundraising is focused on accelerating platform development and market penetration.
Steph
Company Specialist at Welcome to the Jungle
Insights
28% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2024
$8.7m
EARLY VC
Apr 2022
$10m
SERIES A
Total funding: $23.4m
Company benefits
- Healthcare plan to cover health, dental, and vision plans
- 401k
- Paid time off
- Equipment certification courses
- Parental leave
- And, it goes without saying, but snacks, beverages, and fun Crafty events are a part of that!
Company HQ
Chicago Loop, Chicago, IL
Leadership
Nathan Rosenstock
(Co-Founder & CEO)Former Management Consultant at McKinsey.
Chris Ritter
(Co-Founder & COO)Previously a Soccer Player, and worked as Technical Committee and Player Advisor at FIFPro.
Jimmy Paul
(Co-Founder & CTO)Formerly Lead Software Engineer at Yello.co and Co-director of Arts & Craft Beer.
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