Senior Director of Digital & Growth Marketing, Fastly
$209.6-288k
+ Employee Stock Purchase Program
Edge cloud platform
Be an early applicant
Edge cloud platform
1001+ employees
Be an early applicant
$209.6-288k
+ Employee Stock Purchase Program
1001+ employees
Company mission
To build a better internet — a safe place where good can thrive.
Role
Who you are
- Experience & Scale: 12–15+ years of progressive marketing leadership within software, technology, or cloud services industries
- Global Leadership & Team Management: Proven track record of building, motivating, and directly managing high-performing, multi-disciplinary teams across global regions
- ABM & Cross-Functional Collaboration: Demonstrated success running global ABM campaigns aligned with sales goals, with the ability to influence senior leaders across product, brand, demand, and operations to drive win-win solutions
- Technical Web & Discovery Expertise: A strong foundation in technical SEO coupled with a strategic understanding of AI-driven discovery (AEO/GEO), alongside a history of partnering with technical engineering teams to manage web roadmaps
- MarTech & AI Fluency: Familiarity with enterprise systems across CRM/Automation (Salesforce/Marketo), LinkedIn Campaign Manager, and modern AI-driven optimization or analytics tools
- Creative Ideation: Exceptional communication skills with the ability to ideate innovative digital concepts and effectively brief creative teams for inspired, high-impact campaign execution
- Education: Bachelor’s of Science degree in Marketing, Business Administration, or a related field
- This position will require you to be available during core business hours
What the job involves
- As the Senior Director of Digital & Growth Marketing, you will lead the strategy, execution, and team driving our global digital performance engine
- You will directly manage a high-performing paid media and web experience team, while overseeing a global portfolio spanning digital advertising, web strategy, and a unified digital discovery framework (SEO, AEO, and GEO)
- In this role, you are responsible for driving a predictable enterprise pipeline, scaling our digital footprint, and optimizing how technical and business buyers discover and engage with our technology an increasingly AI-driven digital landscape
- Manage and Lead the Team: Directly manage the internal paid media and web experience teams, establishing clear performance metrics, fostering professional development, and managing external agency relationships
- Manage Global Paid Media: Lead a team driving the strategic allocation and optimization of global paid media investments across paid search (Google Ads), paid social (LinkedIn), programmatic networks, and content syndication partners to maximize full-funnel enterprise ROI. Experience leveraging AI-driven tools to optimize targeting and bidding etc
- Drive Web Experience & Optimization: Drive the strategy for the corporate website. Lead your web team to define UX/UI frameworks, conversion rate optimization (CRO) testing roadmaps, and global localization needs, delivering clear business requirements to the web engineering team
- Partner with Engineering: Collaborate closely with the core web engineering team to ensure the underlying web architecture supports modern marketing requirements, fast page-load speeds, accurate tracking, and seamless workflows
- Lead SEO, AEO, & GEO Strategy: Continue to evolve our organic strategy to ensure our technical infrastructure and content are structured so that platforms like ChatGPT, Gemini, Perplexity, and Google AI Overviews easily index and cite our technology
- Execute Enterprise ABM: Partner with Field Marketing and Sales to launch targeted, high-precision digital media campaigns aimed at key enterprise accounts
- Analyze and Report Performance: Collaborate with Marketing Operations to deliver clear insights into channel efficiency and pipeline impact to executive leadership
- Goals:
- Maximize Web Performance: Define and drive the experience strategy for our global web properties, turning them into high-converting environments for technical buyers and enterprise executives
- Drive Scalable Pipeline: Build an efficient, full-funnel digital engine that systematically lowers customer acquisition costs while accelerating high-intent enterprise pipeline
- Advance Organic Discovery: Establish our brand as the authoritative source across traditional search (SEO), conversational query engines (AEO), and generative AI platforms (GEO)
- Lead and Grow Talent: Manage, mentor, and scale a team to build a world-class digital and growth marketing operation
- There is a strong preference for Hybrid near a local office. However, we may be willing to consider remote candidates within the US
- This position may require travel as required by your role or requested by your manager
Application process
- Anticipated Posting Close Date*: July 31, 2026
- We’re always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply! A fully completed application and resume or CV are required when applying
Our take
Internet users around the world have come to expect personalized, real-time digital experiences, but delivering these quickly and securely, while maintaining quality, can be a difficult task for businesses.
Fastly enables companies to deliver fast, secure, and scalable online experiences. Its edge cloud platform moves data and applications closer to end-users and improves the user experience, putting the power back in developers’ hands. Ultimately, it enables clients to focus on growing their businesses rather than improving their customer experience.
The company has helped several high-profile businesses, including Reddit, Pinterest, Stripe, EPIC Games, and more. Its offering is well-regarded in the space, demonstrated by its naming as a 2022 Gartner® Peer Insights™ Customers’ Choice for Global CDN, as well as a Leader in The Forrester Wave™: Edge Development Platforms report.
Steph
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jan 2019
$40m
SERIES F
Jul 2018
$40m
SERIES F
Total funding: $259m
Company benefits
- Parental support and beyond: We support our families by offering generous time off for parental leave. And beyond that, we work hard to build a culture that allows for all employees to have the life outside work that they desire year round.
- Health and wellness: Your well-being matters here. Our health plans offer a variety of options, including full medical, dental, and vision coverage, short- and long-term disability insurance, mental health resources, and more.
- Invest in your future: We offer 401(k)/retirement plans, employee stock purchasing plans (ESPP), and reimbursements for learning and development programs — so we can support your ongoing growth and success.
- Keep learning and growing: Helping people go further means nurturing their talent. Through annual reimbursements for employee learning activities, regular hangouts and advice from our Senior Staff, talks from industry leaders, and cultural events — we offer tons of opportunities for people to learn. And we’re always looking to grow as a company, too: we collect employee engagement and experience data annually and leverage our Employee Experience Champion Network to understand employee feedback, so we can keep improving.
Company HQ
China Basin, San Francisco, CA
Leadership
Kip Compton
(CEO)Kip joined the Fastly team in 2024 as CPO, becoming CEO in 2025. Prior to this, he was an SVP of Strategy & Business Development/Networking at Cisco.
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