Marketing Operations Associate, Omada Health

$76.6-100.1k

Salary is applicable to CA, CO, NY and WA rates only, is dependent on location and may vary on further locations. Offers annual cash bonus + Equity Grants

CSS

HTML

Braze

Asana

Junior and Mid level

Remote from US

A digital-first chronic care provider

Open for applications

A digital-first chronic care provider

501-1000 employees

HealthcareB2BPersonal healthData Analysis

Open for applications

$76.6-100.1k

Salary is applicable to CA, CO, NY and WA rates only, is dependent on location and may vary on further locations. Offers annual cash bonus + Equity Grants

CSS

HTML

Braze

Asana

Junior and Mid level

Remote from US

501-1000 employees

HealthcareB2BPersonal healthData Analysis

Company mission

To inspire lasting health changes that change lives.

Job

Company

Role

Who you are

Have 2+ years of marketing automation experience in Braze
Project Management Skills: you are able to work in a fast paced environment and manage your time and projects without dropping deadlines
Previous experience building and executing on complex test designs
Database management expertise: you are comfortable working with data to manage distinct contact lists/segments
Experience with marketing and project management tools- Braze, Asana, basic data analysis, data manipulation and analysis in spreadsheets
Fundamental understanding of, and basic proficiency in HTML and CSS

What the job involves

We are looking for a Marketing Operations Associate. Omada’s Marketing team is focused on the second part of Omada’s mission – to engage people in lifelong health. We understand our audience and know what makes Omada special. Connect these two things to help members become successful in their health journeys
As a Marketing Operations Associate at Omada Health, you’ll work with internal stakeholders to schedule, build, launch, and report on consumer-facing campaigns in Braze
You’ll be directly responsible for guiding end users throughout their Omada journey from Day 1 of their program through messaging (email, push notifications, and SMS)
These campaigns will require advanced data analysis and attention to detail
Beyond your weekly campaign work, you’ll own strategic initiatives to evolve our craft and scale our efforts
Working with the Marketing Operations Associate Manager to plan, build and deploy high impact campaigns, you’ll work cross functionally with Omada’s Product Team and Omada Health as a whole to build/execute test strategies, advise on campaign deployment, maintain campaign success and member satisfaction
Successful messaging is integral to reaching Omada program members and helping them be successful in this journey, notifying them about new program features, lessons and more
As a Marketing Operations Associate at Omada Health, you’ll work with internal stakeholders to build, QA, troubleshoot and launch campaigns through Braze. You’ll also be directly responsible for understanding the complex nature of our data structure to better drive campaign success. Beyond your weekly campaign work, you’ll own strategic initiatives to evolve our craft and scale our efforts
Working in tandem with the Marketing Operations Manager to plan, build and deploy high impact campaigns, this role is extremely important to Omada Health as a whole. Successful messaging campaigns through email, app push notifications, and SMS are integral to a seamless user experience

Our take

Health tracking apps help people to analyse their health data and provide passive notifications and reminders based on their activities. However, these notifications are easy to ignore and do not have any form of medical authority.

Omada Health offers various virtual health programs that cover areas such as diabetes, weight management and hypertension. As opposed to receiving notifications based on their health, Omada shares real-time health data with both patients and healthcare professionals to increase commitment levels to health tracking apps.

The startup claims that this human-interaction from healthcare professionals within a health tracking framework increases the likelihood of a positive outcome by 250%. Omada currently uses more than a billion data points recorded from 550,000 patients, aiming to use this data to broaden strategies within medical communities.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

9% employee growth in 12 months

Glassdoor (4.2)

Company

Funding (last 2 of 9 rounds)

Feb 2022

$192m

SERIES E

May 2020

$57m

LATE VC

Total funding: $448.6m

Company benefits

Remote first
Flexible vacation
Wellness days
Parental leave
Omada program
Resources to thrive
Meeting-free days

Company HQ

Financial District, San Francisco, CA

Leadership

Adrian James

(Co-Founder & Member of the Board of Directors)

Studied Mechanical Engineering at Stanford. Was a Mechanical Engineer with Risse Racing, Edge Innovations, and Plantas Eolicas. Worked at IDEO for over 9 years, leaving as Domain Lead. Is a Board Member of Moving Analytics.

Sean Duffy

(Co-Founder & CEO)

Studied Neuroscience at Columbia, and MBA in Healthcare from Harvard. Was a Nurse Assistant at Straub Hospital. Worked at Google for 2 years in People Analytics. Was a Health & Wellness Domain Specialist at IDEO. Editor of Medgadget for 4 years. Current Founder of Excel Everest.

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