Media Strategy & Analytics Analyst, Justworks
$109-119.9k
2+ days a week in office
Business operations platform
Open for applications
Business operations platform
1001+ employees
Open for applications
$109-119.9k
2+ days a week in office
1001+ employees
Company mission
Justworks' mission is to help entrepreneurs and businesses grow with confidence.
Role
Who you are
- We are seeking a strategic, data-driven, and highly analytical Media Strategy & Analytics Analyst to join our Marketing team
- Business insight- applying knowledge of business and the marketplace to advance the organization’s goals
- Functional expertise-subject matter expertise of specific function(s), including knowledge of principles, practices, and domain knowledge
- Nimble learning-actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder
- Adaptability-the ability to adjust your approach or actions in response to changes in your external environment
- Clear communication-the ability to articulate thoughts and express ideas effectively using oral, written, visual and non-verbal communication skills, as well as listening skills to gain understanding
- 3–5 years of experience in media strategy, marketing analytics, or a related performance marketing role
- Strong analytical skills with the ability to distill complex data into actionable insights
- Experience working in a B2B marketing environment and understanding of the B2B sales funnel
- Experience working with paid digital channels such as Paid Search, Paid Social, YouTube, CTV, and Affiliate
- Proficiency in tools such as Excel, Google Sheets, Tableau, or other BI/reporting platforms
- Experience with forecasting, budget modeling, and media effectiveness analysis
- Excellent communication and storytelling skills; able to synthesize data into business insights
- Highly organized, curious, and proactive, with strong attention to detail
What the job involves
- In this role, you will play a critical part in guiding media investment decisions through deep analysis, strategic planning, and cross-channel performance insights
- You will partner with media channel owners, analytics teams, and business stakeholders to ensure we are driving measurable business outcomes from our media spend across digital and offline channels
- Media Strategy & Investment Planning: Partner with channel owners to develop cross-channel media plans that align with business goals
- Drive quarterly and annual planning cycles through data-driven forecasting, investment modeling, and optimized budget allocation
- Performance Analysis & Insights: Analyze campaign performance across channels such as Paid Search, Paid Social, Affiliate, CTV/OLV, and more
- Lead weekly, monthly, and quarterly reporting across channels and provide optimization recommendations to improve efficiency and ROI
- Budget Allocation & Tracking: Own paid media budget tracking, reconciliation, and scenario planning
- Partner with Finance and channel leads to forecast spend, guide investment decisions, and ensure budget alignment across channels
- Analysis & Optimization: Conduct deep-dive ad hoc analyses to evaluate paid media effectiveness, identify performance drivers, and support channel-level optimizations
- ROI & Attribution: Translate insights from MMM and MTA into actionable strategies that improve ROI and guide budget reallocations, in collaboration with Data Science
- Reporting Automation: Streamline reporting processes and surface real-time insights that improve channel performance
- Cross-functional Collaboration: Work cross-functionally with analytics, marketing, and finance teams
- Support billing, reconciliation, and campaign operations
- As a Performance Marketing Data Analyst, how results are achieved is paramount for your success and ultimately result in our success as an organization
Our take
Justworks operates in an increasingly crowded space of all-in-one business operation suites, that include tools like human resources, payroll, employee management, benefits, and others that businesses critically need to operate as they scale.
Globally, human resource management has become an extremely fertile field, worth over $20 billion annually and predicted to grow to over $50 billion annually by 2030 - creating great opportunity for Justworks to continue to grow. The company is regarded as a market leader, but does see competition in the shape of Paychex Flex, Rippling, Paylocity, and TriNet, among others.
Solutions delivered by Justworks have proven to be extremely popular with SMEs, and this has not gone unnoticed by investors, with the company picking up exceptional amounts of funding. Justworks is known to have sights on going public, though action towards this end has been delayed until global mass-market conditions have settled from a period of volatility. However, the company's acquisition of
Steph
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2023
$16.9m
LATE VC
Jan 2020
$50m
SERIES E
Total funding: $159.9m
Company benefits
- Paid volunteer work.
- Paid parental leave.
- Work from home opportunities.
- Medical, dental, and vision insurance, plus access to One Medical, Kindbody, and Teladoc.
- Premium access to Headspace, ClassPass stipends, and webinars to support your overall wellness on topics like nutrition, budgeting, mindfulness, and more.
- All Justworks offers include equity, and Justworkers can continue to earn more over time with promotions and tenure.
- Extensive learning & development opportunities through workshops, ExecOnline, Udemy, and BetterUp coaching.
- Engineering Apprenticeship program that supports internal movement and growth
Company HQ
Fulton Ferry District, NY
Leadership
Isaac Oates
(Executive Chair)Experience as a Senior Product Manager at Amazon before founding Adtuitive and serving as COO for a year. Left this position to spend 3 years as a VP at Etsy, before founding Justworks.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 39 more jobs at Justworks