Senior Product Marketing Manager, Nylas
$120-180k
Productivity APIs for work automation
Be an early applicant
Productivity APIs for work automation
101-200 employees
Be an early applicant
$120-180k
101-200 employees
Company mission
To help developers leverage communications data and build features that increase customer engagement, productivity, and retention.
Role
Who you are
- Experience – 10+ years of product marketing experience in B2B SaaS, with a strong preference for developer-focused, API-driven, or technical platforms
- Strategic Leadership – Proven ability to develop and execute go-to-market strategies at scale, driving measurable business impact
- Technical Acumen – Strong understanding of APIs, developer ecosystems, and cloud-based platforms. Ability to translate technical capabilities into customer value propositions
- Sales & GTM Collaboration – Experience working closely with Sales, Customer Success, and Product teams to drive revenue and adoption
- Analytical & Data-Driven – Expertise in market research, customer insights, and performance analytics to inform strategy
- Communication & Storytelling – Exceptional written and verbal communication skills, with experience crafting compelling narratives for executive, sales, and customer audiences
- Cross-Functional Influence – Ability to work across departments and influence senior stakeholders to align on strategy and execution
- Education – Bachelor's degree in Marketing, Business, or a related field; MBA or equivalent experience preferred
What the job involves
- We are looking for a Senior Product Marketing Manager to lead go-to-market strategies, product positioning, and sales enablement for the Nylas platform.
- This is a highly strategic role that requires deep experience in product marketing, a strong understanding of the developer-focused SaaS landscape, and a proven ability to drive revenue through compelling positioning, messaging, and execution
- As a senior leader in the Product Marketing team, you will own the development and execution of marketing strategies that resonate with our target customers, influence our roadmap, and enable our go-to-market teams.
- You’ll partner closely with Product, Sales, and Customer Success teams to drive adoption, market expansion, and revenue growth
- Market & Competitive Intelligence – Lead deep market research and customer insights initiatives to understand key trends, competitive threats, and opportunities. Use data to drive strategic decision-making and positioning
- Lifecycle Marketing – Support adoption across the customer lifecycle by supporting email-based onboarding programs, customer enablement programs, and product work sessions
- Strategic Positioning & Messaging – Define the core messaging framework and positioning for Nylas' platform and products, ensuring differentiation in a competitive market
- Pricing and Packaging – Support modeling of COGs, identify opportunities for organic growth with improved packaging of our product offerings, and help sales with a deep understanding of competitive pricing
- Go-To-Market Leadership – Own and drive go-to-market strategies for product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams
- Sales & Customer Enablement – Develop sales enablement strategies, including training materials, pitch decks, battle cards, and content that empowers sales teams to win in the market
- Thought Leadership & Content Strategy – Establish Nylas as a category leader through compelling thought leadership, content marketing, and demand-generation programs
- Customer & Community Engagement – Work closely with customers to gather insights, develop case studies, and enhance customer marketing efforts. Build strong relationships with developers, partners, and key industry stakeholders
- Performance Metrics & Optimization – Define key success metrics, analyze performance data, and refine marketing strategies based on insights
Application process
- Round 1: 60 minute Google Meet discussion with the Hiring Manager
- Round 2: 60 minute take home assignment
- Round 3: 60 minute Google Meet discussions with another team member
Our take
Nylas provides productivity infrastructure solutions for modern software. Over 200,000+ developers use their powerful suite of tools to quickly and securely build productivity features into their applications, resulting in 12 billion+ API requests per day.
The number of businesses using their platform is rapidly increasing due to the Nylas infrastructure generating huge operational savings through more productive, secure, and intelligently-automated development cycles.
The company has remained focused on scaling its integrated and productivity-driven developer experience as well as furthering its investment in disruptive technologies that automate workflows and seamlessly integrate technologies such as conversational AI, Natural Language Processing (NLP), Optical Character Recognition (OCR), and cross-system intelligent automation.
Steph
Company Specialist at Welcome to the Jungle
Insights
89% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2021
$120m
SERIES C
Jun 2020
$25m
SERIES B
Total funding: $173m
Company benefits
- Retirement plans
- Wellness stipend
- Paid parental leave: 12 weeks parental leave (maternity & paternity)
- Annual learning & development perk
- Voting/Election PTO: 4 hours of paid time off to vote in person or volunteer at a polling place
- Unlimited paid time off policy
- Work from home opportunities
- Health insurance
Company values
- Customer Obsession - We create value for our customers because without our customers our company does not exist
- Creativity - We are creators. We are intrinsically motivated by the act of creation
- Velocity - We move with speed and direction
- Output-Focused - We value the results of our work, not the process
- Diversity, Inclusion, & Belonging - We welcome people of all backgrounds and we value different viewpoints
- Open Communication - We speak our minds but we always do it with care for one another
- Trust - We trust one another to operate with the best interest of our customers and Nylas in mind
Company HQ
Tenderloin, San Francisco, CA
Articles
Leadership
Christine Spang
(Board Member & CTO)Previously worked as Principal Developer at Oracle for 1 year and as Laboratory Assistant at MIT for 1 month.
Gleb Polyakov
(CEO)Previously Operations Consultant at B&G International for 1 year and Crowdfunding Director at Parallax Creative for 3 years.
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