Performance Marketing Manager, Leap Tools
Search & Acquisition
CA$70-110k
AR visualisation platform
Job no longer available
AR visualisation platform
101-200 employees
Job no longer available
CA$70-110k
101-200 employees
Company mission
To revolutionise the retail experience and advance the frontiers of computer vision technology.
Role
Who you are
- You are a hands-on operator who doesn't just chase a low CPC, but builds systems that drive high-value ROAS
- If you understand that the future of search is about intent mapping and Answer Engine Optimization (AEO), we want to meet you
- We hire humans, not job descriptions. You should apply even if this role and salary range don't align with your experience. We’re happy to create unique roles and compensation for the right talent
- 3–5 Years in Performance Marketing: Proven track record in an agency environment managing multiple PPC/SEM accounts simultaneously
- Algorithmic Fluency: Deep experience with Google’s Performance Max, Demand Gen, and Meta’s Advantage+ campaigns. You know when to let the AI run and when to intervene
- Technical Stack Mastery: Advanced proficiency in GA4, GTM, and Looker Studio. You should be comfortable troubleshooting tracking issues and setting up offline conversion imports
- Search Intent Expert: You understand how to map user intent across the funnel, from informational "Zero-Click" queries to high-intent transactional searches
- Lead Gen Specialist: A "hunter" mindset for lead quality. Expert-level knowledge of managing phone call tracking and form-fill attribution
- AI-Enabled Workflow: You are savvy with LLMs for research and copywriting, and you use tools like ClickUp to manage high-volume workflows without dropping the ball
- Strategic Communicator: Ability to explain the shift from "Keyword Search" to "AI Discovery" to clients, keeping them confident in their ROAS and market position
- You should apply to this job even if you don't fit this role perfectly because we can create a new role for you with corresponding compensation
What the job involves
- We are seeking a high-level Performance Marketing Manager to own and scale a multi-client portfolio
- In 2026, media buying is automated, but winning requires a human who can architect the data, audit the AI, and ensure LLM visibility
- Growth & ROAS Strategy: Develop full-funnel performance strategies. You will move beyond traditional PPC to manage AEO (Answer Engine Optimization) strategies, ensuring our clients remain visible in AI-generated search summaries and conversational interfaces
- Precision Execution: Own the daily health of Google Ads and Meta Ads. While you'll leverage automated bidding, you will manually steer the ship through rigorous negative keyword sculpting, audience layering, and match-type hygiene to prevent budget bleed
- Conversion Architecture & AEO: Manage the technical "source of truth." You will use GTM (Google Tag Manager) and Server-Side Tracking to ensure that conversion data (calls, forms, and offline events) is fed back into the LLMs correctly to train the bidding algorithms
- Lead Quality Control: You are the gatekeeper. You will optimize for CPL (Cost Per Lead) while prioritizing Lead-to-Close metrics. You’ll implement feedback loops to ensure the AI is finding "customers," not just "clicks."
- Dynamic Creative Orchestration: Write and test high-impact, conversion-focused ad copy. You will use AI tools to generate and iterate on headlines and descriptions that maintain high Ad Strength and CTR across diverse client personas
- Data Storytelling (Looker Studio): Build sophisticated, real-time dashboards that translate complex performance data into clear business outcomes. You’ll proactively identify ROAS trends and pivot strategies before performance dips
Application process
- Now: You upload your resume and complete a brief questionnaire
- Step 1: We arrange a video call with you to assess your abilities
- Step 2: Complete a take-home assignment and attend the second video interview soon after
- Step 3: You attend a third interview
- Step 4: You meet one of the founders
- Step 5: You receive an offer
Our take
Leap Tools is an AR visualisation platform that helps retail customers visualise the products they want to buy within their own homes. Using augmented reality, it purports to increase eCommerce conversion rates by five times and increase web transactions by 10%.
Through its visualisation app Roomvo, Leap Tools can show what products - mainly homeware and furniture - will look like alongside people's other possessions. The idea is to turn potential customers into real customers because they don't have to rely on their imagination.
This simple solution solves a leading problem in eCommerce at a time when the majority of all shopping journeys begin, if not end, online. Leap Tools made its way onto Deloitte’s Fast 500 and Fast 50 for Canada in 2022, indicating a real interest in the product visualization software.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Company HQ
Yorkville, Toronto, ON
Leadership
Pawel Rajszel
(CEO)Also Co-Founder of Roomvo app.
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