Creative Strategist, Ello
Social Media
$90-160k
+ Equity
AI reading coach
Open for applications
AI reading coach
21-100 employees
Open for applications
$90-160k
+ Equity
21-100 employees
Company mission
To unlock the limitless potential within all children.
Role
Who you are
- Creative Storyteller — You have a sharp editorial sense and can turn complex ideas into emotional, compelling narratives
- Strategic & Original — You don’t just chase trends; you create unique cultural moments that stand out in noisy feeds
- Hands-On Maker — You’re comfortable rolling up your sleeves to film, edit, and produce — not just delegate
- Data-Informed, Not Data-Led — You use metrics to guide, but your instinct for what will resonate comes first
- Scrappy Experimenter — You thrive in ambiguity, love trying new formats, and quickly iterate to find breakthroughs
- Passionate About Learning — You care deeply about education, reading, and helping kids thrive
- 2–5+ years of experience creating high-impact social content — ideally for a consumer brand, publisher, or creator
- A portfolio that demonstrates exceptional taste, creativity, and originality
- Experience with short-form video, visual storytelling, and multi-platform strategies
- Proven ability to take a story from idea → script → shoot → edit → publish — end to end
- Strong copywriting skills and a natural feel for tone and voice
- Familiarity with performance metrics, but focused on quality, not just quantity
What the job involves
- We’re looking for someone excited to craft a distinctive Ello voice and social strategy rooted in storytelling, emotion, and originality. This means rising above the noise to create work that deepens our brand
- This isn’t a traditional “manage the calendar” role. You’ll be responsible for creating strategy around original, high-quality content that resonates with parents, kids, and educators — content people want to share, save, and talk about
- Experiment across platforms (Instagram, TikTok, YouTube Shorts, X, LinkedIn) to identify where we can deliver the highest-impact narratives
- Partner with our growth, design, and product teams to translate Ello’s mission and breakthroughs into compelling, highly shareable moments
- Lead end-to-end content production: concepting, scripting, shooting, editing, publishing, and measuring. You will be empowered to create original content of your own design, as well as taking raw assets (photo, video) from partnerships and other parts of the business and transforming them into powerful posts
- Build a deep understanding of our community — parents, kids, and educators — and create content that connects authentically with them
- Analyze performance to double down on what resonates, but prioritize depth and value over vanity metrics
- Capitalize on our exciting upcoming partnerships with top celebrities and pro athletes to deliver powerful, engaging content
- Based on your interests and strengths, there’s also the option to go beyond social and get involved in other high-impact areas of the funnel within this role — from lifecycle marketing and email campaigns to landing pages, onboarding flows, and new user experiments
Our take
Ello is a 1:1 teaching platform that is leveraging AI to help children reach their full potential. It offers a tailored learning experience that adapts to the unique needs and abilities of each individual student.
Its flagship product, "Read with Ello" is an AI reading teacher designed to enhance children's reading skills. This technology listens as children read from real books, provides expert guidance whenever they encounter difficulties and employs behavioural psychology to motivate them to keep going. Building upon the success of this product, Ello is now developing the world's first complete AI teacher for children.
Ello has set itself an ambitious mission to address global literacy and educational disparities. The company's cause has attracted support from numerous investors and it has also been chosen to participate in the Generative AI Accelerator, backed by Amazon Web Services. With this support, Ello is poised to accelerate its impact and bring about meaningful change in global education.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Sep 2023
$15m
SERIES A
May 2023
$0.3m
GRANT
Total funding: $15.5m
Company HQ
Mission District, San Francisco, CA
Leadership
Elizabeth Adams
(Co-Founder & CXO)Graduated from Gallaudet University with a PhD in Clinical Psychology. Previously worked as a Clinical Psychologist and specialized in child development and behavior, and has worked with children and families for over 15 years.
Catalin Voss
(Co-Founder & CTO)Graduated from Stanford with an MS in Computer Science. Developed an AI-based augmented reality therapy for children with autism which is currently pursuing FDA clearance. Also co-founded machine learning companies DukaConnect and Sension (both acquired).
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