Senior Director of Global Field Marketing Business Strategy, Salesforce
$210.4-320.8k
World's leading CRM provider
Job no longer available
World's leading CRM provider
1001+ employees
Job no longer available
$210.4-320.8k
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- The ideal candidate should have a consistent track record in leadership, delivering models and frameworks for marketing organizations, analytical competence, and strong relationship leadership skills
- 10+ years of Marketing, Analytics or Sales Strategy experience
- Process and program management experience a plus
- Ability to analyze data to make performance improvements and also communicate those insights in an easy-to-understand way
- Experience in building models to drive operational efficiencies and growth strategies within a global marketing environment
- Strong orientation to collaboration, partnership, winning as one team to accomplish shared goals
- Experience navigating large, matrixed organizations with the political savviness to align, not divide, people
- Strong understanding of Salesforce - organizationally as well as products/solutions
- Excellent communication skills across many channels, including docs, slides, and briefings
- Experience working with and collaborating with SVP+ executives
- Intellectual horsepower with an ability to navigate ambiguity and to connect seemingly disparate actions/activity
- Exceptional organizational skills with rigorous attention to detail and strong project management experience
- Ability to analyze data to make performance improvements, but also communicate it in an easy-to-understand way
What the job involves
- We are seeking a Global Field Marketing Business Strategy Director/Sr Director who excels in critical thinking, operational optimization, and data-driven decision-making in building successful marketing organizations
- This role involves bringing to bear actionable insights from data to advise key business decisions and developing innovative ways and interpersonal models to boost efficiency, scalability, and impact on a global level
- The successful candidate will be adept at understanding business requirements, identifying and applying global standard methodologies to refine processes and tools, ensuring streamlined operations including building models for growth and expansion as our business ramps
- A crucial aspect of this role is effective collaboration with matrix organizations that support our business and a deep understanding of data and analytics
- The measure of success in this role will be based on tangible improvements in organizational impact
- Strategic Alignment and Oversight: Build a model to illustrate how all Global Field Marketing (GFM) activities align with the organization's strategic goals and key performance indicators
- Executive Advisory and Trend Analysis: Serve as a strategic advisor to the GFM leadership team, providing insights and analyses on current business performance, challenges, and market trends
- Opportunity Analysis and Strategy Formulation: Analyze business performance to identify key areas of opportunity and formulate strategies to capitalize on these, focusing on areas with maximum potential impact
- Growth Strategy: Own defining our global strategy and resource models that drive significant growth, pipeline development, and annual contract value (ACV). Figure out resources needed from marketing to deliver critical metrics in each country, region, segment, etc
- Global Reporting System Optimization: Supervise the development and optimization of global reporting and tracking systems, including intuitive dashboards and reports, and sophisticated return on investment measurement methodologies
- Performance Metrics and Insight Leadership: Sit as part of the GFM leadership team and advise the provision of regular, insightful metrics and analyses to GFM leaders and program managers, ensuring clear insight into program performance and effectiveness
- Financial Stewardship: Take ownership for modeling the overall GFM budget, including strategic allocation of resources and investment ensuring optimal financial efficiency
- Cross-Functional Partnership and Alignment: Act as a principal liaison and strategic partner to the Marketing Performance team and other internal partners, ensuring clear and consistent communication, alignment, and collaboration
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company HQ
SoMa, San Francisco, CA
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
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