Senior Product Marketing Manager, YipitData

• 5+ years of experience in product marketing or a related role, ideally working on B2B, data, or AI-driven products
• Strong ability to translate complex, technical capabilities into compelling narratives
• Interest in or experience with AI and data products, with excitement for shaping how they are adopted in high-stakes investor workflows
• Comfort operating in fast-moving, ambiguous environments where the playbook is still being written
• Experience working closely with product teams and influencing decisions early, not just at launch
• Ability to operate both strategically and tactically, with ownership over outcomes end-to-end
• Strong written and verbal communication skills

Desirable

• YipitData is the leading alternative data platform for institutional investors, giving hedge funds and asset managers the differentiated insights they need to make better investment decisions
• We are a multi-modal platform, inclusive of data feeds, our Investor Portal, and AI-powered agents and MCPs, that are redefining how investors discover, analyze, and act on data
• Product Marketing sits at the intersection of Product and Revenue, ensuring what we build, how we position it, and how we sell it are tightly aligned
• As we expand into AI-native workflows, this function plays a critical role in shaping how our platform is understood, launched, and sold to increasingly sophisticated buyers
• We're hiring a Senior Product Marketing Manager to own that work for our Public Investor segment
• You'll define positioning, lead product launches, and enable our commercial teams to bring the next generation of investor workflows to market
• This is a foundational role with real scope, building core PMM capabilities for one of our most critical business lines
• If you want to define how the future of investor workflows is understood and sold, this is your role
• Own product positioning and go-to-market strategy for a new generation of AI and big data products, shaping how investors understand and adopt data feeds, the Investor Portal and AI-powered solutions like agents and MCPs
• Define ideal customer profiles (ICPs) and tailoring messaging to different investor segments (e.g., hedge funds vs. long-onlys)
• Partner with Product, Revenue, and Insights teams to influence roadmap decisions based on market demand and customer insights
• Lead competitive intelligence across both traditional data providers and emerging AI platforms to define clear differentiation
• Collaborate on pricing and packaging across a multi-product platform spanning data, software, and AI
• Develop and scale high-impact sales enablement and marketing assets that help commercial teams communicate complex products with clarity
• Establish and tracking success metrics for GTM efforts (e.g., adoption, pipeline impact, win rates) and iterating based on performance