Director of Growth, Intelligent Change

Salary not provided

Expert level

London

More information about location

3 days a week in office (South Kensington, London)

Tools to positively change your life

Open for applications

Tools to positively change your life

1-20 employees

B2CRetailLifestylePublishingWellbeing

Open for applications

Salary not provided

Expert level

London

More information about location

3 days a week in office (South Kensington, London)

1-20 employees

B2CRetailLifestylePublishingWellbeing

Company mission

Intelligent Change's purpose is to guide people toward becoming happier, more productive, and wiser versions of themselves—to assist them on a continuous journey of learning that leads them to become a new person.

Job

Company

Role

Who you are

Growth Leadership: 2-3 years in a growth leadership role with a strong track record of driving revenue growth and meeting targets across various markets and channels between $10m to $30m
Digital Marketing Expertise: Deep understanding of digital marketing (SEM, social media, display, email) with experience leveraging digital channels to boost sales and brand visibility
Analytical Skills: Proficient in analyzing sales data and market trends to generate insights that drive strategic decisions and optimize sales and marketing efforts
Budget Management: Skilled in managing budgets, forecasting, and optimizing sales and marketing spend to achieve the best ROI
Consumer Brand Experience: Experience in consumer brand marketing, preferably in premium lifestyle or wellness sectors

What the job involves

We are seeking our first Director of Growth to take charge of scaling our D2C efforts and expanding our global presence
Reporting to the COO, you will drive growth strategies across sales and digital marketing, ensuring alignment with our broader business goals
Your responsibilities will include managing e-commerce operations, leading Go-To-Market initiatives, and optimizing budgets, forecasting, and performance metrics to deliver impactful results
This role will be instrumental in driving our mission to inspire positive change in the wellness industry
Oversee all growth and marketing efforts, from driving user acquisition to boosting customer retention and lifetime value, ensuring these initiatives align with the company’s overarching objectives
Create and implement a growth strategy tailored to different markets, utilizing various channels such as paid social, paid search, email marketing, influencer marketing, affiliates, and organic growth
Proactively seek out new opportunities for growth and manage a prioritized backlog of initiatives, focusing on those with the greatest potential impact and alignment with business priorities
Leverage data and analytics to make swift, informed strategic decisions and enhance growth performance
Oversee the preparation of regular marketing performance and growth reports, analyzing key performance indicators (KPIs), conversion rates, and other relevant metrics
Ensure insights are clearly communicated to stakeholders and used to optimize campaigns, enhance customer targeting, and shape ongoing strategy for continuous growth and profitability

Salary benchmarks

Our take

Intelligent Change is a lifestyle business that focuses on producing items that encourage positive lifestyle changes through smart, habit-encouraging design.

The company has sold over 1 million products with influential figures such as Tim Ferriss, Emma Watson, Camila Mendes and Jim Kwik publicly supporting its products.

The company is tapping into a growing market for commerce in lifestyle and productivity improvement, landing their products in youth focused outlets like Urban Outfitters.

Intelligent Change's products have been well-received but the company faces the continual problem of designers imitating their unique styles. They will need to continue to focus on building a differentiated brand to tackle this.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Some candidates hear
back within 2 weeks

Trustpilot (4.8)

Company

Company benefits

Competitive compensation
Ability to shape the benefit package as we are a young company and will work together with our staff to create a package that works for the team
Weekly optional remote Fridays
Great opportunities for learning and career development through coaching

Company values

Take 100% Responsibility
Be Solution Oriented
Gratitude and Positivity
Have Fun
Deliver Value
Transparency & Feedback
Under Promise, Over Deliver
Treat Others How You Want To Be Treated
Be Humble
Growth mindset

Company HQ

Kensington, London, UK

Articles

(Podcast) The Story of Intelligent Change | WE ARE HIRING!

This planner has skyrocketed my productivity — here’s how

How Tim Ferriss, Pat Flynn, and Mimi Ikonn hack their lives in 5 minutes a day

Leadership

Alex Ikonn

(Co-Founder)

Previously co-founded Luxy Hair, which he grew to 250,000 customers and sold to Beauty Industry Group in 2018

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