SEO Content Manager, Back Market
US/UK
In-office, Monday is mandatory
Online marketplace for refurbished electronics
Open for applications
Online marketplace for refurbished electronics
501-1000 employees
Open for applications
In-office, Monday is mandatory
501-1000 employees
Company mission
To create a world that does more with what we already have by prolonging the lifespan of electronic devices through circularity and repair.
Role
Who you are
- 2+ years of experience in SEO writing, content production and content performance analysis
- 1+ years experience with AI integration
- Strong understanding of on-site SEO fundamentals (keyword analysis, content audits, internal linking, metadata, etc.)
- Analytical / Data skills (Data Studio, Tableau, GA4, Google Search Console, Google Sheet, SEO tools like Ahrefs or SEMrush)
- Comfortable working across markets and teams—able to switch between high-level insights and deep dives as needed
- Fluency in English is required; proficiency in German is strongly preferred
- Excellent organizational and time management skills
- Enthusiasm for and pride in your work
- Ability to work efficiently and independently and adapt quickly in a dynamic environment
- Ability to analyze, interpret, and present data meaningfully
What the job involves
- Back Market is looking for an SEO Content & Analysis expert to support our mission of making refurbished tech the first choice around the world
- This role will focus on content strategy and production for our US and UK markets
- You will work in tandem with our On-Site SEO team including other Market Managers and our Global Strategist to deliver high quality content in your market to improve visibility for both SEO and GEO
- You’ll play a key role in managing content production, performing tests, and supporting strategy with localized insights
- Fully manage SEO visibility of your country (US and UK) and execute all actions to get maximum visibility
- Collaborate with our senior SEO team members to define strategies that can grow our business in US, UK and abroad (EU Markets & Asia)
- Lead content agencies or other contracted service providers to get the best value they can provide in the execution of tasks and processes, ensuring quality and deadline adherence
- Analyze Google’s SERP and LLM visibility and find out the best-in-class strategies for our SEO/GEO
- Conduct regular audits to detect ranking opportunities, content gaps and pruning opportunities
- Conduct backlinks audits and work with the SEO Partnership team to grow site authority
- Build a Content Calendar that fits our audience’s demand and aligns with global marketing priorities
- Set up and proactively manage projects that align with our strategic goals
- Participate in weekly progress meetings to discuss our worldwide strategies and share key learnings with the team
- Effectively track, prioritize, manage, and report on deliverables, assignments, and issues related to each project
Our take
At a time when new smartphones launch frequently but with fewer new features and when individuals want to contribute to sustainability and the circular economy, Back Market is setting out to provide customers with a viable option of purchasing refurbished electronics goods.
The vision of the company is to become the default choice when it comes to electronics purchases, irrespective of the customers' budget. In order to materialise this vision, Back Market guarantees that all the devices sold on its platform are 100% functional. The company screens sellers before allowing them to join its platform and it monitors their performance in real-time by collecting detailed customer feedback. By doing this, it hopes to restore trust in refurbished devices and to make sustainability an easy, safe, and affordable choice.
Back Market operates in 16 counties and has a client roster that includes Netflix, Disney, BBC, Sony, and Apple. The company has also raised over $1 billion in capital, which has been invested in expansion across new and current markets. And with the recommerce market only growing, Back Market has a lot of room for exciting future growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-4% employee growth in 12 months
Company
Company benefits
- Hybrid working: Put on real pants only when you have to: work from home twice a week and remotely 1 week per quarter
- Comprehensive leave: Take the time you need for yourself and your people with a minimum of 25 days of PTO per year
- Parental leave: Family comes first with 12-14 weeks of fully paid parental leave, plus 5 weeks for the second parent
- Volunteer days: Get paid to stand up for a cause you believe in, two days per year
- Health insurance: Take care of yourself with comprehensive health plans
- Stock options: Your hard work doesn’t just benefit a few, it also benefits you
- Mental health support: Just as important as your physical health. We want to give you the support you need
- Annual retreat: Relax or party! We have something for everyone at our legendary All-Hands offsite
Company HQ
Beaubourg, Paris, France
Leadership
Thibaud Hug de Larauze
(Co-Founder & CEO)Previously a Logistic Export Assistant at Devanlay Lacoste and an Account Manager at Neteven.
Amandine Durr
(CPO)Amandine joined bAck Market in 2021 as CPO. Prior to this, they were a Product Director at ManoMano, a Senior Innovation product Manager at Kering, and CPO/CEO and Head of Product at We Are TV.
Clément Petit
(CFO)Previously spent nearly 3 years at Veepee, initially joining as a Financial Director before becoming CFO of France then later Group CFO. Prior to that, they spent 4 years at Elanco in Financial roles.
Dawn Baker
(CTO)Dawn joined Back Market in 2022 as Senior VP of Engineering, becoming CTO in 2023. Prior to this, they worked at Google as a Senior Director of Engineering, at Fitbit as the VP of Software Engineering, and at LinkedIn as a Senior Manager of Site Reliability Engineering.
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