Manager of Global Business Marketing, Snap

• A deep proficiency for storytelling with experience translating insights, product information and data into client-facing marketing presentations
• Ability to initiate and drive projects to completion with minimal guidance, and to work independently as well as collaboratively in a team environment
• Ability and experience thinking creatively, communicating and presenting to large groups, and a deep proficiency in brand building
• Exceptional analytical and problem-solving skills
• Ability to engage all levels of the organization, with excellent relationship management abilities/strong interpersonal communication skills
• Ability to handle conflict appropriately, know when to delegate issues cross-functionally, and when to apply common sense
• Excellent organization skills, acute attention to detail, ability to handle multiple tasks in a fast-paced and time sensitive environment
• Excellent written and verbal skills, and a strong sense of professionalism
• Ability to effectively plan and manage projects for on-time delivery
• Demonstrated ability to use data to inform decision making and improve results
• Experience guiding creative production of campaigns, printed collateral, presentations, websites, videos, and other marketing materials
• 10 years of experience in marketing, including 1 year of management experience and 5+ years of consumer marketing
• Experience building programs that resonate with Creator & Consumer audiences—especially within tech and marketing
• Proven strategic leader with the ability to anticipate challenges, synthesize complex inputs, and drive clear, high-impact decisions across functions and geographies
• Deep passion for the creator ecosystem and a forward-looking perspective on marketing with and to this audience

Desirable

• The Creative & Marketing team at Snap articulates and brings to life who we are as a brand, why we exist, who we serve, and what value we have to offer
• They are on a mission to build a best-in-class international marketing organization
• With functions spanning global business and consumer marketing, consumer insights, creative, brand marketing, and marketing operations, the team enables and activates marketing initiatives across the entire Snap Inc ecosystem
• We’re looking for a Manager, Global Creator & Consumer Marketing to lead our global strategy and marketing plans for engaging and growing Snap’s vibrant consumer and creator community
• You’ll lead global consumer & creator marketing across a large group of cross-functional teams, connecting and galvanizing Product Marketing, Comms, Events, Sales and Partnership Organizations around unified goals and impactful programs
• You’ll shape our consumer and creator narratives, scale innovative programs, lead global campaigns that inspire and activate consumers & creators on Snap
• This role reports to the Senior Manager of Global Brand Marketing and plays a key part in shaping Global Consumer Marketing Strategy
• Lead Creator & Consumer Marketing Strategy: Set the global vision, roadmap, and priorities for Creator & Consumer marketing—scaling programs that increase understanding, usage, engagement, and retention of these audiences
• Leadership: Oversee a high-performing cross-functional team. Drive clarity, and build an inclusive and inspiring culture or partnership, galvanizing cross-functional teams against a unified vision and goals
• Own Creator & Consumer Campaigns End-to-End: Lead the strategy and execution of integrated, global campaigns—from concept to launch—across products & evergreen programs regionally and globally
• Champion the Consumer & Creator Voice: Embed authentic consumer and creator insights into marketing strategies, content, and experiences. Operate as a key advocate across Snap
• Partner Across Snap: Collaborate deeply with Product Marketing, Sales, Comms, Insights, Partnerships and Regional teams to ensure messaging, storytelling, and product positioning resonate with our audience
• Drive Global Consistency: Develop playbooks, toolkits, and frameworks to standardize how we market to Creators & Consumers and with Creators worldwide—across channels, surfaces, and partners
• Measure, Optimize, Scale: Define success metrics, measure campaign performance, and continuously iterate based on insights. Bring a test-and-learn mindset to everything we do
• Lead with Innovation: Stay ahead of Creator & Consumer trends, platforms, and community behaviors. Identify new opportunities to drive cultural relevance and differentiate Snap