Senior Manager of Media Buyer, Charlotte Tilbury
$150-160k
Makeup, skin care & beauty collection
Open for applications
Makeup, skin care & beauty collection
1001+ employees
Open for applications
$150-160k
1001+ employees
Company mission
To empower everybody in the world to be the most beautiful version of themselves.
Role
Who you are
- The ideal candidate will have extensive experience in media planning with ecommerce vendor platforms
- 6+ years level experience of digital marketplace media landscape
- Data driven analyst
- 6+ years of experience supporting digital marketplace, including scaling a profitable (1P) Business with sale volume of $100MM+ annually
- Excellent communication and negotiation skills, with the ability to build relationships across internal and external stakeholders
- Experience managing cross-functional teams and leading strategic initiatives
What the job involves
- Charlotte Tilbury is seeking a talented Lead Media Planner to join our dynamic team
- Full funnel media buying and bidding management to drive overall US Brand awareness
- Management of Charlotte Tilbury's audience segmentation strategy
- Responsible for Data Clean Room integration to ensure clear separation of new audiences to Charlotte Tilbury
- Budget management within KPIs (CPM, ROAS driven)
- Lead Direct Advertising Agreement and uphold contractual terms
- Ensuring delivery of agreed number of tier 1 programs per year with ecommerce partner
- Delivery of media assets on time and on budget working with Digital Teams and Global Marketing
- Driving sales with Affiliates / Partnerships team working in close collaboration with US Advocacy Team
- Responsible for keyword mining to ensure all relevant sponsored ads are reactive to consumer demand
Our take
Charlotte Tilbury has carved a niche in the cosmetics industry with its commitment to quality, buoyed by celebrity endorsements and a fondness for innovation. Founder Charlotte's strong personal brand has propelled the company's rapid ascent, while its embrace of cutting-edge technologies like augmented and virtual reality has unlocked avenues unexplored by traditional cosmetic brands.
The acquisition of Charlotte Tilbury by the fashion and beauty conglomerate, Puig, in 2020 marked a significant turning point, catalysing global expansion efforts and venturing into an emerging digital landscape like the Metaverse. Leveraging AI-based marketing solutions, the company has witnessed a remarkable 60% increase in conversion rates for its acquisition campaigns, highlighting its adeptness at staying ahead in the dynamic beauty market.
Charlotte Tilbury was acquired by Fashion and beauty conglomerate, Puig, in 2020. Since then, the company has been driving global growth and expanding into new digital frontiers (i.e. the Metaverse). Its use of AI-based marketing solutions has resulted in a 60% conversion rate increase in its acquisition campaigns. Charlotte Tilbury is well set to see consistent market growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
25% employee growth in 12 months
Company
Company benefits
- Generous staff discount
- Generous product gifting
- 25 days holiday plus bank holidays
- Hybrid, flexible working
- Dog friendly office on Monday and Fridays
- Access to Tilbury Treats - discounts on everything from gym memberships to cinema tickets
- Other fabulous benefits such as life assurance, birthdays off work and pension contribution
Company HQ
London, UK
Leadership
Charlotte Tilbury
(Founder)Spent 20 years in the fashion and beauty industry as a Creative Consultant for the top beauty brands worldwide. Was the most sought-after make-up artist in the world when she founded this company.
Demetra Pinsent
(CEO, not founder)Former Partner at McKinsey & Company. Received their M. Phil from the University of Oxford and a BA in Social Studies from Harvard University.
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