Content Lead, EcoVadis
Business sustainability ratings provider
Job no longer available
Business sustainability ratings provider
1001+ employees
Job no longer available
1001+ employees
Company mission
To provide the world’s most-trusted sustainability ratings, enabling all businesses to reduce risk, drive performance, and improve environmental and social outcomes.
Role
Who you are
- Experience: 5+ years in content marketing, with a focus on B2B SaaS
- Leadership: Experience managing a content team of either freelancers or in-house hires, including writers, editors, and designers
- Content Mastery: Exceptional writing, editing, and storytelling skills, with a deep understanding of how content generates demand and closes leads
- SEO & Analytics: Proficiency in SEO best practices, Google Analytics, and content performance tracking tools
- ROI Focus: Understanding of how content marketing fuels demand generation, pipeline growth, and lead conversion
- Project Management: Strong ability to manage multiple projects and deadlines in a fast-paced environment
- Collaboration: Proven track record of working with cross-functional teams, including sales, product marketing, and demand generation
- Tech Stack Knowledge: Familiarity with content management systems (CMS), marketing automation tools (HubSpot, Marketo), and analytics platforms
What the job involves
- As the Content Lead, you will lead the development and execution of our content marketing strategy to drive demand generation and engagement.
- You’ll create compelling, data-driven content that educates, inspires, and converts our target audience.
- This role requires a mix of strategic vision, creative storytelling, and analytical rigor to measure content impact
- Content Strategy & Development: Develop and execute a comprehensive content marketing strategy aligned with business goals, customer journey stages, and demand generation initiatives
- Thought Leadership: Establish Ecovadis as a leading voice in ESG for enterprise clients – creating original content such as whitepapers, research reports, and blogs
- SEO & Organic Growth: Lead SEO-focused content initiatives, optimizing for search engine rankings and increasing organic traffic
- Content & Sales Enablement: Work cross-functionally to distribute content via email marketing, the website, paid campaigns, and sales enablement
- Content Performance & Analytics: Define and track key content performance metrics, using data insights to refine and improve strategy
- Agency & Freelancer Management: Manage external content writers, designers, and video producers as needed to scale content production
Salary benchmarks
Our take
With an increasing drive for businesses to be more transparent with their global carbon impact, companies need to find a way to collate their data. This data can then be used to inform business decisions and aid companies in their mission to decrease their carbon emissions. EcoVadis provides business sustainability ratings with the aim of creating a global marketplace where sustainability intelligence influences every business decision.
EcoVadis has devised a criteria based on international sustainable development standards. The criteria considers specific challenges, geographical location and company size to create its rating, ensuring its ratings reflect the company as fairly as possible. The main objective of the rating is to measure the quality of a company’s CSR management system through its policies, actions, and results.
This concept is increasingly pertinent given the emphasis placed on sustainability by consumers, and so EcoVadis are smartly targeting this key area. It currently operates with 90,000 companies of all sizes across more than 200 industries in 160 countries, highlighting the importance of the ratings it provides.
Freddie
Company Specialist at Welcome to the Jungle
Insights
47% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2022
$500m
SERIES C
Jan 2020
$200m
GROWTH EQUITY VC
Total funding: $735.3m
Company benefits
- Flexi-time
- Casual and friendly environment
- Virtual and in-person team building events
- Opportunity to work in an international atmosphere
- Learning and Development
- Wellness Programs
- Sustainability events & community involvement
- Budget to furnish your home office
- Peer recognition program
- Employee-led resource groups
- Referral bonus
- Choice of working at the office, remotely, or mixing both
Company HQ
Chaillot, Paris, IDF
Leadership
Pierre-François Thaler
(Co-CEO)Was CEO of B2Build SA, the first B2B marketplace for the European construction industry. Also has experience as a Director for the Ariba Procurement BPO business.
Frédéric Trinel
(Co-CEO)Holds a degree in International Business from ICAD Business School. Previously founded Mr. Ted Ltd as COO.
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