Head of Influencer Marketing, In Print We Trust

• Please do not apply unless you live and breathe this — it’s easy to tell!
• 👗 Strategic Influence Builder:
• We're looking for a proactive and visionary leader to drive In Print We Trust's influencer strategy. This role requires a strategic architect who can craft a thriving ecosystem of influencers—from grassroots brand ambassadors to high-profile tastemakers—all with the goal of amplifying our brand and growing our community
• 🎁 Product Seeding Expertise:
• Run large-scale product seeding initiatives, collaborating with micro-influencers to reach thousands each month and build a loyal network of brand advocates who are passionate about our sustainably made, magazine-inspired graphic tees
• 📈 Mid-Tier Engagement Focus:
• Engage high-engagement influencers on platforms like TikTok and Instagram through paid partnerships and affiliate programs, building a dedicated ambassador community that elevates In Print We Trust as a must-have, unique apparel brand
• 🏆 Top-Tier Partnership Development:
• Cultivate relationships with high-impact influencers and media personalities, ensuring they view In Print We Trust as an essential part of their lifestyle, showcasing our pieces regularly and authentically to their audiences
• 🤝 Build Long-Term Connections:
• We’re not just about single collaborations. Help us create lasting partnerships with influencers who love our brand and want to represent us consistently. Through affiliate programs and recurring partnerships, keep In Print We Trust top-of-mind and top-of-feed for their followers
• 🌍 Aligned with Cultural Moments:
• Plan influencer and ambassador campaigns around cultural events, fashion trends, and key lifestyle moments to keep In Print We Trust relevant and integrated into current conversations
• 💸 Growth-Driven and Measurable:
• Every partnership and activation is tracked and optimized for sustainable growth, fueling a brand flywheel that draws in new influencers and strengthens ties with core ambassadors

Desirable

• Manage Influencer Relationships: Oversee influencer partnerships from start to finish, ensuring content aligns with our brand’s style and values
• Plan and Execute Campaigns: Develop influencer programs, organize paid placements, and coordinate product seeding to increase brand reach
• Brief and Coordinate: Provide influencers with clear, thorough briefs and be the main point of contact to ensure smooth communication and quality content delivery
• Organize Documentation: Maintain detailed records of agreements, deliverables, and timelines to ensure an organized workflow
• Track and Report Performance: Analyze content performance, creating reports to identify insights and improve future campaigns
• Optimize and Innovate: Adapt strategies based on analytics and trends to keep campaigns fresh and impactful

• 1. Apply here: We want to hear about what you’ve done and why IPWT!
• 2. Video call with founder: super casual chat