Senior Field Marketing Manager, GitLab
West Coast
$90.7-194.4k
Salary applicable for candidates based in CA, CO, HI, NJ, NY, WA, IL, MN, other locations may vary + Employee Stock Purchase Plan
One DevOps platform
Open for applications
One DevOps platform
1001+ employees
Open for applications
$90.7-194.4k
Salary applicable for candidates based in CA, CO, HI, NJ, NY, WA, IL, MN, other locations may vary + Employee Stock Purchase Plan
1001+ employees
Company mission
To make it so that everyone can contribute. When everyone can contribute, users become contributors and we greatly increase the rate of innovation.
Role
Who you are
- 5 to 7+ years progressive experience in the B2B tech industry with a focus on field marketing, working directly with sales teams
- You’re a creative thinker with fresh ideas and a playbook on how to try new tactics and build things from the ground up
- Data-driven, using data to measure results and inform decision making and strategy development
- Proven aptitude to build and drive a budget within the territory
- Orientation to managing program details
- Experience delivering on both third-party and owned events
- Ability to travel if needed and comply with the company’s travel policy. Travel up to 50%
- Able to coordinate across many teams and iterate and deliver in a fast-moving startup environment
- Understanding of Agile and DevOps methodologies across the entire Software Development Lifecycle, especially in large enterprise environments
- Excellent communication and writing skills, and the ability to distill down complex ideas in a variety of mediums (including content, decks, meetings)
- Proficient in Salesforce, Marketo, Tableau, Asana, Allocadia, GitLab, and Google Workspace
- Proven experience being self-directed and working with minimal supervision
- Experience managing marketing budgets and allocating resources across tactics
- High EQ and an excellent relationship builder, with the ability to secure resources and get buy-in from stakeholders
- You share our values and work according to those values
- Ability to travel if needed and comply with the company’s travel policy
What the job involves
- Join GitLab's dynamic Regional Marketing team where you'll craft integrated campaigns that showcase Gitlab’s value through in-person and digital experiences
- We're seeking an experienced, creative marketing professional to develop and execute field marketing strategies across the AMER West region
- In this role, you'll work closely with sales, marketing, and product teams to drive pipeline growth for our Sales and Ecosystem programs
- This position offers the opportunity to make a significant impact on GitLab's market presence while working with a collaborative, cross-functional team in a fast-paced environment
- Take full ownership of your AMER regional marketing initiatives, creating detailed and strategic program plans
- Continually experiment, test and iterate programs to define best practice and evolve program as the business grows
- Analyze and report on the impact and performance of regional marketing to a range of audiences, from local leadership to the executive level and tailor the insights accordingly
- Achieve high and consistent ROI from Marketing programs in AMER, through operational rigor, measurement, and budget and financial management
- Be a leader in working cross-functionally to drive the execution of demand generation and field marketing plans, aligning with other areas of marketing
- Work in collaboration with external agencies and 3rd parties to prepare, manage and execute campaigns
- Act as a Senior leader on the Field Marketing team, mentoring and guiding Field Marketing Coordinators/Specialists and Managers
- Be a leader in building and driving process within the Field Marketing organization
Our take
GitLab is an open-source collaboration platform for developers. It enables teams to build code quickly from anywhere without compromising on security or quality. GitLab already has an estimated 30M+ users from all over the world.
According to a 2021 GitLab report, 60% of developers can release code 2x faster with DevOps platforms that bring teams together and accelerate processes. It stands out by catering to programmers of all experiences. Gitlab's version control system helps streamline the process of creating, maintaining, and deploying code, whoever you are.
GitLab was in the right place to capitalize on the recent trend toward rapid digital transformation and remote working. This trend is expected to continue to grow, and with it, GitLab's popularity. With its successful 2021 IPO and the patronage of major brands such as Nasdaq and Jaguar Land Rover, GitLab is expected to solidify its position as the go-to platform for development teams.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
15% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Sep 2019
$268m
SERIES E
Dec 2018
$20m
SERIES D
Total funding: $434.4m
Company benefits
- We offer benefits to manage your health, wealth, and well-being regardless of location
- Flexibility in schedule to be there for life’s important moments
- Equity compensation & Employee Stock Purchase Plan offered
- Generous Paid Time Off
Company HQ
Financial District, San Francisco, CA
Leadership
Sid Sijbrandij
(CEO)Studied Physics at the University of Twente. Interned at P&G and IBM. Was Lead Architect at the Netherlands' Ministry of Justice from 2009 to 2012. Founded app store Comcoaster in 2008, and then co-founded GitLab in 2012.
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