Senior Product Marketing Manager, Snowflake
Financial Services
$155-216.3k
+ Bonus + Equity
3-5 days a week in office
AI Data Cloud for data sharing and app building
Be an early applicant
AI Data Cloud for data sharing and app building
1001+ employees
Be an early applicant
$155-216.3k
+ Bonus + Equity
3-5 days a week in office
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- 6+ years of experience in financial services product marketing or related experience; knowledge of asset management, banking, insurance and payments verticals is highly preferred
- Proven ability to create strategic marketing plans, including go-to-market strategies, positioning, and messaging tailored to complex, highly regulated industries
- Exceptional written communication skills and ability to synthesize complex information into clear and concise presentations and plans that resonates with executive-level audiences and technical audiences
- Strong leadership capabilities with experience in guiding cross-functional teams, influencing stakeholders, and driving projects to successful completion in a collaborative manner
- Ability to think big and re-imagine how Snowflake can deliver value to customers in collaboration with our partner ecosystem
- Passion for understanding customer needs and the ability to translate those needs into impactful marketing programs and initiatives
- BA/BS, MBA preferred
What the job involves
- As the Senior Product Marketing Manager for Financial Services, you will be the strategic marketing lead driving positioning, messaging, marketing strategy, and growth initiatives for Snowflake’s offerings in this industry.
- You’ll be responsible for crafting and communicating compelling stories and driving innovative programs that illustrate how Snowflake’s AI Data Cloud empowers asset management, banking, insurance, and payments organizations, and the broader financial services ecosystem to solve their most critical business challenges
- Lead planning, objectives, and alignment across cross-functional teams to ensure cohesive execution of marketing strategies and initiatives that drive industry growth
- Develop and execute go-to-market strategies tailored to the financial services industry, including positioning, messaging, and differentiation strategies that align with market needs
- Create compelling and differentiated messaging, value propositions, thought leadership content, sales assets, customer stories, and industry-specific collateral to be used by Snowflake marketing and sales teams, as well as partner teams
- Work closely with the sales organization to drive use case implementation and product adoption through sales plays and enablement materials that empower sales teams to effectively engage and win in the market
- Collaborate with cross-functional teams, including go-to-market strategy teams, sales, demand generation, field marketing, ABM, content, and partner marketing, to align product marketing strategies and drive awareness and adoption within financial services
- Establish Snowflake as a trusted thought leader in financial services data transformation through industry events, webinars, blogs, and customer advocacy initiatives
- Execute and be accountable for the success of go-to-market campaigns
- Leverage data to identify opportunities, guide decisions, and measure performance of go-to-market activities
- Engage with customers, partners, and sales teams to gather insights and amplify Snowflake’s value proposition and messaging in the industry vertical
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organizations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
LATE VC
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company HQ
Bozeman, MT
Leadership
Benoit Dageville
(Co-Founder)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Sridhar Ramaswamy
(Chief Executive Officer)Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.
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