Senior GTM Growth Manager, Pantheon

• This role is ideal for someone who thrives in ambiguity, thinks in hypotheses, and enjoys turning market signals into actionable GTM strategies
• This is not a traditional demand generation role. We’re looking for a builder who can combine strategic thinking with hands-on execution — someone who can analyze customer feedback, sales conversations, and market signals to continuously improve our GTM approach
• 7–10+ years of growth marketing, GTM, product marketing, demand generation, or related experience within B2B SaaS or technology companies
• Experience building GTM programs, growth motions, or new market initiatives from the ground up
• Ability to operate effectively in ambiguous environments and create structure where processes do not yet exist
• Strong experimentation mindset — comfortable developing hypotheses, testing assumptions, and making decisions based on imperfect data
• Experience defining ICPs, segmentation strategies, positioning, and messaging
• Strong understanding of customer acquisition strategies and what drives engagement in B2B markets
• Comfortable partnering closely with Sales, Product Marketing, and Product teams
• Strong analytical skills with the ability to turn qualitative and quantitative insights into recommendations

Desirable

• We’re looking for a Senior GTM Growth Manager to help identify, develop, and scale growth opportunities across our go-to-market organization
• You’ll partner closely with Product Marketing, Sales, and Product teams to better understand our customers, test messaging and approaches, and develop repeatable strategies that help us improve how we reach and engage target audiences
• Develop and execute experiments to identify ideal customer profiles, target segments, messaging, and growth opportunities
• Define experiment goals, success metrics, and learning frameworks to understand what is working and why
• Build an evolving understanding of target customers, market segments, objections, and buying signals
• Translate insights into actionable recommendations for Sales, Product Marketing, and Product teams
• Build and iterate growth programs across channels including outbound, digital campaigns, LinkedIn, account-based approaches, and other emerging tactics
• Identify opportunities to increase awareness and engagement within target markets
• Create repeatable processes for testing, learning, and scaling GTM motions
• Own measurement frameworks that surface insights and business impact, not just activity metrics
• Partner closely with Sales teams to understand customer conversations, objections, buying patterns, and market feedback
• Analyze customer and sales insights to identify trends, opportunities, and areas for improvement
• Translate field insights into messaging improvements, campaign strategies, and GTM recommendations
• Serve as the connection point between what the market is saying and how we position our solutions
• Develop and refine messaging, outreach approaches, talk tracks, and supporting materials based on market learnings
• Partner with Product Marketing to improve positioning and communicate value effectively
• Work closely with Sales partners to understand what resonates and continuously improve our approach
• Own the tools and processes required to measure GTM experiments and growth initiatives
• Maintain CRM hygiene, reporting, and dashboards that help the team understand performance and opportunities
• Create visibility into experiment results, customer insights, and GTM learnings
• Help shape and scale GTM strategies that directly influence business growth
• Work closely with Sales, Product Marketing, and Product teams in a highly collaborative environment
• Have significant ownership and impact as we continue evolving our go-to-market approach