Senior Growth Marketing, Middesk

• 6+ years in growth marketing, SEO/content, or performance marketing, ideally in B2B SaaS or fintech
• Strong systems thinker; can design, pressure-test, and implement end-to-end growth systems, not just run individual campaigns
• A high bar for content craft; comfortable scaling output dramatically with AI without producing generic "AI slop"
• Comfortable speaking to and building for a technical audience: product managers, engineers, and increasingly their AI agents
• A track record of hitting high expectations on short timelines with limited resources
• Self-directed; you don't wait for direction to start moving, and you're comfortable with a flat, fast-moving reporting structure
• Clear, provable ties between your past work and pipeline impact (e.g., AEO performance shifts, organic or social campaigns that moved real numbers)
• Technical fluency beyond spreadsheets; comfortable with SQL, light coding, and/or using LLMs to build your own tools and workflows
• Naturally curious; a hacker at heart who chases things down out of curiosity, not just when assigned
• You've been thinking about AEO and agentic search before it was a talking point

Desirable

• Marketing is being completely reinvented. AI is changing how people search, how buyers discover products, and what good growth work even looks like. The people winning right now are the ones throwing out the old playbook and rebuilding from first principles — using AI as a lever to do far more with far less, living at the edge of AEO and agentic search, and finding creative ways to capture attention before anyone else does
• That's the mandate for this role. You'll own how Middesk gets found: SEO and AI/answer-engine search performance, an AI-assisted content system that multiplies our output without producing generic "AI slop," and a steady stream of 0→1 creative experiments built for organic reach and brand visibility. You'll partner closely with Product Marketing and the content team on what's working and why, and with Kyle directly on where we double down, shift, or kill a direction
• This is an individual-contributor role, not a management seat on day one — but it's built for someone who thinks and moves like an owner: self-directed, comfortable with a flat and fast-moving reporting line, and ready to have a real voice in how this function gets resourced and structured as it scales
• Own SEO and AI/answer-engine search performance for middesk.com as a compounding growth engine, not a one-off project
• Build and run an AI-assisted content system - pulling signals from market and competitive tools to scale content output significantly, without sacrificing credibility or quality
• Partner with Product Marketing and the content team to evaluate and improve the performance of existing digital assets and content
• Launch 0→1 creative growth experiments and campaigns aimed at organic reach, virality, and brand visibility
• Partner with the right people on ongoing performance analysis - not just build reporting infrastructure and use it to drive real decisions on where we double down, shift, or kill a direction
• Bring a point of view on team and resourcing needs as this function grows