Senior Global Marketing Programs Manager, HiBob
+ Company share options plan
2+ days a week in office (Kemble St, London)
A modern HR platform powering productivity, engagement, and retention
Posted today
A modern HR platform powering productivity, engagement, and retention
1001+ employees
Posted today
+ Company share options plan
2+ days a week in office (Kemble St, London)
1001+ employees
Company mission
To create a modern work experience that empowers organisations to be remarkable.
Role
Who you are
- 5-7 years of experience in digital marketing roles
- Proven ability to execute integrated campaigns that deliver measurable results
- Strong background in digital performance marketing & multi channel creative production (landing pages, paid ads, videos)
- Familiarity with digital channels and campaign best practices, including LinkedIn, Meta, Google, and Display
- Exceptional project management skills: able to manage multiple timelines, teams, and deliverables
- Proficiency in AI and creative tools, analytics dashboards, and campaign/project management systems
- Experience working in matrixed, global organizations, highly collaborative and data-driven
- Fluency in English required
What the job involves
- HiBob is looking for a strategic, execution-focused Senior Global Marketing Programs Manager to drive the next phase of our growth across global and regional markets
- This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision
- You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis
- You’ll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels
- Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale
- Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers
- Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning
- Drive performance asset creation with a 70/30 focus: ~70% on top-priority global campaigns and ~30% on business-as-usual production
- Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams
- Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms)
- Run structured post-mortems to capture insights and apply learnings for future campaigns
- Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails)
- Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution
- Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production
- Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively
- Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market
- Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends
- Be part of a globally recognized, people-first company revolutionizing HR
- Work with passionate, high-performing peers across the globe
- Drive regional and global impact, owning high-visibility initiatives
- Play a key role in scaling HiBob’s performance creative and marketing engine
Salary benchmarks
Our take
Developing and maintaining talent is a big challenge for companies that are scaling quickly. Hibob are trying to be one of the solutions.
There are an increasing number of startups attracting huge amount of investment and being pushed to scale their business fast, meaning the customer base for Hibob's services is big and growing.
Hibob have attracted high profile customers like Monzo, eToro, and Receipt Bank, which gives them great credibility for selling to other companies.
Hibob's recent acquisition of Cassiopeia - a Workplace Relationships Analytics Startup, will afford companies better insights to improve team communications and support flexible work models. Together, they wish to offer thousands of companies the tools they need to maximize the employee experience in our increasingly digital world.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"When you first join you are put on a series of courses to learn, learn the culture, the product, how we interact with different departments and then..."
Funding (last 2 of 8 rounds)
Sep 2024
$150m
SERIES E
Sep 2023
$150m
LATE VC
Total funding: $715m
Company benefits
- Company share options plan
- Flexible hybrid working model
- Work from home allowance: to get your home office set up how you like it
- Volunteering days: Two days each year to support your community
- Employee referral program paying up to $2,500 for each successful referral
- Work from anywhere: Temporary remote work from anywhere in the world for up to two months (after six months of employment)
- Fun company and team social events (locally and virtually with our global teams)
- Bob Balance Days: A company-wide long weekend at the beginning of each quarter (four additional days of leave)
- Generous annual leave allowance
- Pension scheme or savings plan
- Birthday day off: Take the day off and receive a special gift
- Headspace subscription to help look after your mental health
- Cash allowance for health insurance
- Travel season ticket loan
Company values
- Bring me, win as we: When we come together as a global team, we can build something trailblazing. Every Bobber can show up as their authentic self, strengthening the connections in our village and having an exponential impact.
- Build the exceptional: Everyone contributes to building the exceptional at HiBob. We are leading the way in what a functional, flexible, and fun HR platform and mindset looks like.
- We do what we say: We are intentional and take pride in aligning our actions with our words. We deliver today on the promises we made yesterday. We actively use our product and seek to drive best practices.
- Trust and empower each other: Bobbers shine when those around them shine, too. We hire smart people who have the freedom to do their jobs in the best possible way.
- Interact with transparency and openness: Information is a resource to be shared, not a resource to be guarded.
- Grow through what we go through: We need to be agile and adapt. With every challenge and experience we go through, we learn, improve, and remain resilient.
Company HQ
London, UK
Articles
Leadership
Israel David
(Co-Founder & CTO)Previously SVP of Technology at Kenshoo, VP of IT Business Management at VMware, and VP/GM at 48Upper.
Ronni Zehavi
(Co-Founder & CEO)Previously co-founded Team8 and Cotendo. He also spent two years at Akamai Technologies as a Senior VP and GM of the Security Division.
People progressing
Joined HiBob in 2021 as SMB Customer Success Manager and grown to lead the Global SMB Account Manager team in the Customer Growth division, driving scalable growth and success with global customers.
Joined the CX team in 2018 and helped build the SMB CSM team as one of its first members. Has progressed through leadership roles and is now Head of SMB Customer Success, driving adoption & retention.
Joined as a Customer Success Manager in 2022 before moving to our Sales Engineering team after 18 months. Has since been promoted to Senior Sales Engineer, supporting our Partnerships team.
Diversity, Equity & Inclusion at HiBob
- Our success depends on our people, and we want HiBob to be a workplace where everyone can feel a sense of belonging and thrive, so we’re committed to being proactive at all levels so that our workforce reflects the communities in which we live, work, and hire. We are open to all talent. All qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only).
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