Vice President of Events & Experiences, Circle

• 15+ years of experience in event marketing, corporate engagements, field marketing, experiential marketing, or related disciplines
• 10+ years of senior leadership experience building and scaling high-performing events teams
• Proven ability to shape event content strategy—leveraging audience personas, market trends, and content frameworks to define themes, curate agendas, and identify high-impact speakers
• Experience leading experiential programs in fintech, crypto, financial services, or innovation-focused industries
• Demonstrated success delivering executive-level, invitation-only, and celebrity-attended events
• Experience developing experiences for multiple audience types—including developers, policymakers, payments and banking professionals, and capital markets & global business leaders
• Deep understanding of event strategy, production, design, and cross-channel amplification
• Proven ability to partner cross-functionally with Comms, Brand, Marketing Ops, and BD to align on goals and drive impact

Desirable

• As the executive leader of Circle’s Events & Experiences function, you will drive the strategic vision and executional excellence of all in-person and hybrid engagements that elevate Circle’s market presence
• You will oversee the development of unforgettable brand experiences—from Circle’s proprietary events to major industry activations and regional programs—that create meaningful and measurable impact
• You will bring a refined understanding of high-profile audiences, with experience designing and managing experiences that meet the expectations of global executives, policymakers, and notable public figures
• You will also shape how Circle shows up for technical communities, creating bespoke developer events and meetups that inspire innovation and engagement
• Reporting to the SVP of Marketing, you will collaborate cross-functionally to ensure Events & Experiences are tightly aligned with our global brand strategy, business priorities, and product positioning
• Build and lead a world-class Events & Experiences team, structured to scale across regions, audiences, and formats
• Design and deliver Circle’s flagship events, creating distinctive and immersive brand moments for audiences ranging from C-suite executives to influencers, celebrity speakers, and media personalities
• Develop and execute a cohesive field marketing strategy for participation in global industry and partner conferences, raising Circle’s executive visibility and impact
• Lead new formats and experiences tailored to developer audiences, including technical summits, hackathons, and community meetups
• Establish and evolve Circle’s experiential marketing framework, integrating storytelling, interaction design, and cross-medium creativity
• Collaborate with Brand, Comms, Product Marketing, and Growth to ensure events support go-to-market objectives and reflect our narrative
• Integrate innovative technologies (e.g., AI, VR, immersive formats) to redefine how Circle shows up in the world—online and offline
• Develop performance measurement frameworks to track ROI, audience engagement, and long-term brand impact
• Foster a culture of operational rigor, creative bravery, and high-caliber production across all stages of planning and delivery