Senior Paid Social Manager, Zeta Global

$60-98k

+ Employee Equity and Stock Purchase Plan

Facebook Ads

Junior and Mid level

Los Angeles

Miami

New York

San Francisco Bay Area

Remote from US

More information about location

The AI marketing cloud

Posted today

The AI marketing cloud

1001+ employees

B2BBig dataMarketingSaaSAdvertisingData Analysis

Posted today

$60-98k

+ Employee Equity and Stock Purchase Plan

Facebook Ads

Junior and Mid level

Los Angeles

Miami

New York

San Francisco Bay Area

Remote from US

More information about location

1001+ employees

B2BBig dataMarketingSaaSAdvertisingData Analysis

Company mission

To enable brands to build repeatable and scalable programs that accelerate business growth, efficiently, and effectively, and drive higher ROI on their marketing investments.

Job

Company

Role

Who you are

2+ year of hands-on experience with Facebook Ads Manager
Experience with TikTok, Pinterest, Snapchat, and YouTube is a plus, but not required
Deep understanding of paid media mechanics, including pixel implementation, KPI optimization, audience targeting, and bid/budget management
Strong written and verbal communication skills. You should speak with authority and feel confident in your ability to convey nuance
Strong quantitative skills with meticulous attention to detail
BA/BS degree, including quantitative coursework (exceptions will be made for experienced candidates)

What the job involves

The Senior Paid Social Manager is a full-time position responsible for managing end-to-end paid social ad campaigns for Zeta clients
This role offers exposure to all aspects of paid social, with a primary focus on large Meta, TikTok, Pinterest, and Snapchat ad campaigns
Responsibilities include campaign setup, optimization, and analysis across multiple ad platforms
You will leverage your knowledge of paid media to position campaigns for success and find creative solutions to problems
You will be entrusted with a large amount of discretion to make informed ad management decisions as you see fit, rooted in your knowledge of the social marketing ecosystem
This position reports to a Vice President in the Media Activation division, which oversees paid media for advertisers across Zeta’s business units
Build and manage paid social campaigns in alignment with media plans
Act as the primary contact and media expert for clients representing your assigned accounts
Make swift optimizations to ensure optimal pacing and performance
Provide clients with actionable insights and recommendations based on campaign goals and best practices
Leverage Zeta’s Data Cloud to identify and target additional audiences for scale

Our take

Zeta Global is a cloud-based AI marketing platform helping companies acquire, grow and retain customers more efficiently. Its flagship Zeta Marketing Platform (ZMP) combines identity resolution, consumer intelligence, and omnichannel activation into a single platform. Using one of the industry's largest proprietary database and advanced AI, Zeta makes personalized marketing simple for enterprise brands worldwide.

Its platform is particularly valuable in today's privacy-first, data-driven marketing environment. It helps brands understand individual customers and deliver relevant experience across every channel, from email and SMS ot digital and social. Serving top advertisers and Fortune 500 companies, Zeta turns complex data into actionable insights, so markets have a deeper relationship with their customers and drive measurable results in a competitive landscape.

Recently, Zeta expanded its capabilities with acquisition of Marigold's enterprise software business, adding over 100 enterprise clients and new loyalty and engagement tools. This strenghten's Zeta's "One Zeta" model, creates cross-selling opportunities, and extends its footpirnt in EMEA and APAC. Also backed by strong AI investments, a massive proprietary identity graph, and consistent revenue growth, Zeta is in a good position to help brands deliver smarter, more personalized marketing at scale for years to come.

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

11% employee growth in 12 months

Glassdoor (3.7)

Company

Funding (last 2 of 3 rounds)

Apr 2017

$115m

SERIES F

Jul 2015

$125m

LATE VC

Total funding: $310m

Company HQ

Midtown South, New York, NY

Leadership

David A Steinberg

(Co-Founder, CEO & Chairman of the Board)

Prior to founding Zeta and CAIVIS, they founded InPhonic, the largest seller of wireless phones and communications products and services on the Internet. InPhonic was #1 on Inc. 500 list of fastest growing companies in 2004

John Sculley

(Co-Founder, Vice Chairman of ther Board & Investor)

Former CEO of Apple Computer. They joined Apple in 1983 when the Company had $600 million in revenues; by the time they left, Apple's revenues exceeded $8 billion.

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