Head of PR and Analyst Relations, Socure
$195-235k
+ Equity + Commissions plans or an annual discretionary performance bonus
Digital ID verification & fraud protection
Open for applications
Digital ID verification & fraud protection
201-500 employees
Open for applications
$195-235k
+ Equity + Commissions plans or an annual discretionary performance bonus
201-500 employees
Company mission
To verify 100% of good identities in real-time and completely eliminate identity fraud on the internet.
Role
Who you are
- Socure is seeking an experienced and dynamic Head of Public Relations to compel reporters and analysts to magnify Socure's voice in the national narrative on digital identity
- We're looking for a PR leader who can build deep relationships with the right reporters, podcasters, and influencers
- Bachelor's degree in Communications, Public Relations, Journalism, or related field
- 10 years of experience in public relations, preferably in technology or B2B sector
- Experience in fraud, identity, or fintech preferred
- Proven track record of successful PR campaigns and media relations management
- Excellent written and verbal communication skills
- Strong understanding of the fraud and digital identity solutions industry
- Experience in crisis communications and reputation management
- Proficiency in PR tools and media monitoring platforms
- Strong interpersonal skills and ability to build relationships with stakeholders
- Ability to work in a fast-paced environment and adapt to changing priorities
- Additional Desirable Qualifications:
- Experience with startups or high-growth companies
- Knowledge of B2B marketing and sales strategies
- Familiarity with data privacy and security regulations
- The successful candidate will play a pivotal role in shaping the company's public image, driving strategic communications efforts, and managing external PR agencies to achieve optimal results
What the job involves
- The ideal candidate will develop and execute a comprehensive PR strategy, manage partnerships with two PR agencies in commercial and public sectors, and deeply engage with our industry analyst community
- Strategic Communications
- Develop and implement a comprehensive PR strategy aligned with company objectives and growth plans
- Identify opportunities to position the company as a thought leader in fraud and digital identity across various markets
- Collaborate with cross-functional teams to ensure consistent messaging and brand positioning
- Media Relations
- Cultivate strong relationships with key media outlets, journalists, and industry influencers
- Proactively pitch compelling stories, product updates, and company news
- Identify internal initiatives that can be transformed into press coverage
- Coordinate media interviews, press conferences, and other events
- Monitor and analyze media coverage, providing regular reports to leadership
- Analyst Relations
- Cultivate strong relationships with key industry analysts, such as Gartner
- Track and participate in relevant analyst reports
- Partner with VP of Product Marketing to maintain consistent briefing cadence
- Newsjacking Expertise
- Identify and capitalize on relevant breaking news stories
- Develop fresh angles, data-driven insights, or unique perspectives
- Craft attention-grabbing pitches and content
- Leverage various channels to amplify newsjacking efforts
- Dynamic Storytelling
- Craft compelling narratives that resonate with journalists and target audiences
- Weave company messaging, data, or expertise into breaking news stories
- Identify unique angles and human interest stories
- Media Training and Subject Matter Expert Development
- Coach executives on effective interview techniques
- Prepare executives for various interview formats
- Identify and develop internal voices into media-facing subject matter experts
- Brand Reputation Management
- Develop and execute campaigns to enhance brand reputation and visibility
- Identify speaking opportunities, industry events, and conferences
- Manage crisis communications and mitigate potential reputational risks
Our take
Socure is an identity platform that aims to improve customer identification for digital transactions. The company is part of a growing market, with rivals in this competitive space including Signifyd, Riskified, AppsFlyer, ClearSale, Kount, SEON, and Fraud Fighters.
The engine delivered by Socure encompasses KYC (Know Your Customer), identity fraud detection, and document verification. With it, companies can scale rapidly by onboarding more good customers, and prevent online fraud. In addition, underbanked consumers who have been excluded from online services by outdated ID verification can gain access to critical benefits and services online.
Socure has rapidly escalated in popularity, and reached a valuation well over $1 billion. Though not immune from the economic downturn of late, which resulted in two high-profile rounds of lay-offs, the company has secured considerable additional funds that will strengthen its financial position as it moves to capitalize on the ever-growing importance of identity verification and trust.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Nov 2021
$450m
SERIES E
Mar 2021
$100m
SERIES D
Total funding: $646.6m
Company benefits
- Health: Comprehensive medical coverage, including vision, dental, and FSA
- Parental Leave: Generous leave allowance for parents-to-be
- 401k: Pre-tax savings for retirement
- Life Insurance: Protect your family in case of emergency
- PTO: Take as much time as you need, when you need it
- 100% Remote: Work from anywhere anytime, whatever suits your lifestyle
- WFH Allowance: Generous reimbursement program to maximize your WFH setup
- Deskpass: Work in an office environment whenever you feel the need
- Mental Health Provider: Connect with clinicians when you need it
- Learning & Development: Self-education allowance & free career coaching
- Employee Assistance Program "EAP": Lifestyle resources available as well as additional mental health resources
- Fertility Provider: Family planning solutions for those interested
- Personal Legal Support: Significant discounts with RocketLawyer
Company HQ
Incline Village, NV
Articles
Leadership
Johnny Ayers
(CEO)Founder & General Partner of Switch Hit Ventures. Having been a Senior Consultant at IBM, they became COO and Board Member of Endeavor Up. Since then, was an Advisor at Pager and later founded Socure in 2012.
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