Director of Corporate Marketing, OpenWeb

$140-160k

+ Eligible for a performance-based bonus + Equity

Senior and Expert level

New York

2-3 days a week in office (Soho, NY)

Audience relationship platform

Job no longer available

Audience relationship platform

201-500 employees

B2BAnalyticsCommunicationSocial Media

Job no longer available

$140-160k

+ Eligible for a performance-based bonus + Equity

Senior and Expert level

New York

2-3 days a week in office (Soho, NY)

201-500 employees

B2BAnalyticsCommunicationSocial Media

Company mission

To improve the quality of conversations online by building an internet where content creators of every kind are empowered to truly own their audience relationships and thrive independently.

Job

Company

Role

Who you are

6+ years of experience in marketing for an adtech or other technology company, with a strong focus on content strategy and public relations
Proven experience developing and executing successful content marketing campaigns that drive measurable results
Media relations experience, including managing a PR agency, freelancer, and/or directly building and maintaining relationships with journalists and securing media coverage
Excellent written and verbal communication skills
Strong leadership and management skills with the ability to lead and mentor a team
Experience with content management systems (CMS) and social media management tools
Data-driven approach to content creation and measurement
Passion for the publishing industry and the challenges facing publishers today
Must be able to join us in our SoHo office 2-3x a week

What the job involves

OpenWeb is dedicated to empowering publishers with innovative solutions that drive engagement and foster thriving communities
The Director of Content & Communications is a critical role responsible for developing and executing a comprehensive content and communications strategy that elevates OpenWeb's brand visibility, thought leadership, and market position
This individual will lead all aspects of content creation, public relations, and communications, ensuring consistent messaging across all channels
Develop and execute a comprehensive content strategy that aligns with OpenWeb's overall business objectives. This includes defining target audiences, identifying key messaging, and creating a content calendar that includes OpenWeb.com, blog posts, articles, white papers, case studies, social media content, and video
Lead and manage all public relations activities, including media outreach, press releases, media relations, and crisis communications
Build and maintain strong relationships with key media outlets and industry influencers
Strategize, plan, and guide podcast initiatives, including key messaging, episode content, and aligning topics with broader brand objectives
Optimize content and communications campaigns based on data-driven insights
Lead other pillars of corporate marketing such as events, branding and other ad-hoc projects
Manage a small team of internal and external content creators
Implement industry trends and best practices in content marketing and public relations
Collaborate closely with other departments, including Product Marketing, Executive Leadership, Business Development, and Partner Success, to ensure consistent messaging and brand awareness
Become an OpenWeb product expert!

Our take

Audience engagement through comment sections is hugely important to the traffic of online publishers. However, this engagement usually happens on various social media platforms as opposed to the online publishing website itself.

OpenWeb provides online engagement platforms that enable publishers to bring the power of social media to their own websites. These discussion tools help increase the amount of time users spend on the actual website, as opposed to commenting on content through external social media sites.

Social media platforms such as Facebook already provide similar tools, but Openweb stands out for facilitating productive discussion, filtering out toxic commentary and favoring high-quality comments. Despite leadership disputes in 2024, the company continues to expand its global presence and is working on strategic acquisitions to further enhance its product offerings.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

9% employee growth in 12 months

Glassdoor (4.1)

Trustpilot (1.3)

Company

Company benefits

401k + matching
Vision, medical, and dental through Aetna
Telehealth plan with 24/7 access to a dedicated team of physical and mental healthcare providers
Flexible PTO policy
Company-sponsored Life and Accidental insurance
Team events and outings
Career growth & ownership
Equity

Company HQ

SoHo, New York, NY

Leadership

Jim Daily

(CEO)

Founder and Chairman at LinksDAO. Previously spent 8.5 years at Teads.tv, ultimately as CEO, North America / Global President.

Salary benchmarks

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