Head of Brand Experience & Market Engagement, Vortexa
+ Equity
More information about location
Real-time energy cargo tracking
Be an early applicant
Real-time energy cargo tracking
101-200 employees
Be an early applicant
+ Equity
More information about location
101-200 employees
Company mission
Vortexa is a fast-growing international technology business founded to solve the immense information gap that exists in the energy industry. By using massive amounts of new satellite data and pioneering work in artificial intelligence, Vortexa creates an unprecedented view on the global seaborne energy flows in real-time, bringing transparency and efficiency to the energy markets and society as a whole.
Role
Who you are
- Senior experience leading events, market engagement, or field marketing in a B2B SaaS or data-led business
- Proven track record of turning events and experiences into commercial outcomes
- Experience working across regions with senior stakeholders
- Strong exposure to analyst relations and media engagement
- Commercially minded, with strong judgement on where to invest time and budget
- Excellent communicator with credibility at executive level
- Comfortable balancing strategy with hands-on delivery
- Strong leadership and team-building capability
What the job involves
- The Head of Brand Experience & Market Engagement owns how Vortexa shows up across our most important markets — through events, experiences, analyst engagement, and media relationships
- This role turns market presence into a commercial advantage, supporting pipeline growth while strengthening Vortexa’s reputation as a trusted authority across energy, freight, and financial markets
- It balances expanding Vortexa’s market universe with clear contribution across the commercial funnel, from early engagement through to pipeline influence and deal support
- This is a senior, visible role with global scope. It combines strategic leadership with hands-on ownership and sits at the intersection of brand, revenue, and market credibility
- Events & experiences as a commercial channel:
- Own Vortexa’s global events strategy across flagship conferences, regional events, executive roundtables, and owned experiences
- Treat events as a core commercial channel, with clear objectives tied to pipeline influence, senior relationships, and market presence
- Ensure events are aligned to GTM priorities, regions, and target audiences
- Define success metrics and ROI, with clear internal reporting on outcomes and impact
- Analyst relations & market visibility:
- Own the orchestration of analyst-led market content, including special reports, webinars, podcasts, and briefings — ensuring these assets are positioned and amplified in ways that build credibility, support product understanding, contribute to campaigns and commercial goals
- Help position Vortexa’s analysts as respected voices in the market, raising expectations of what market leadership looks like
- Partner with Growth & Digital to amplify analyst-led work in ways that build authority and credibility, not noise
- Media & influencer community building:
- Build and nurture a high-quality media and influencer community across energy, freight, and financial markets
- Develop a relationship-led approach to media: curated briefings, intimate events, analyst access, and ongoing engagement
- Create a scalable framework for media engagement that starts in Europe and can be replicated by regional leads globally
- Ensure media activity supports long-term credibility and commercial objectives, not short-term coverage alone
- Regional growth & market presence:
- Lead a world-class regional team across Europe/MENA, Americas, and APAC
- Define regional activation frameworks that balance global consistency with local relevance
- Partner closely with Product Marketing and Growth to ensure regional programmes support GTM priorities
- Ensure Vortexa shows up credibly, consistently, and commercially in every priority market
- Commercial accountability & internal leadership:
- Own reporting on event, analyst, media, and regional programme performance, including pipeline influence and strategic impact
- Communicate clearly and confidently with the executive team on priorities, outcomes, and recommendations
- Act as a senior partner to Growth, Product Marketing, Sales, and internal Analysts — with clear ownership and clean boundaries
- Build and lead a high-performing team with strong standards of execution and accountability
- What success looks like:
- Events and experiences are clearly tied to pipeline influence, senior relationships, and market momentum
- Vortexa is consistently present in the right rooms, conversations, and regions
- External analysts and media view Vortexa as a credible, valuable market authority
- Regional teams operate with clarity, consistency, and commercial intent
- Leadership has clear visibility into impact, ROI, and growth contribution
Salary benchmarks
Our take
Vortexa provides market-leading real-time data and advanced analytics for energy and shipping markets. With an accurate and complete picture of waterborne flows and freight dynamics, Vortexa covers crude oil, refined products, LPG and LNG, across all vessel classes. The company sits at the confluence where hard data meets deep tech and machine learning, bringing together all the physical aspects of the tanker shipping universe.
With $1.8T of trades on water per year, the physical energy market is still one of the most opaque markets in existence today. Data is fragmented and incomplete, leading businesses to make high-stake decisions in the dark.
Vortexa’s forward view of tonnage supply up to 35 days ahead and real-time utilisation data at high frequency and granularity, help market participants to make well-informed, high-stakes chartering and positioning decisions quickly and confidently. In 2023, venture capital from Communitas further consolidated Vortexa's strength in the market. The company’s clients include oil supermajors, commodities trading houses, investment banks, brokers, and ship owners, spanning globally.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jan 2024
$34m
SERIES C
Feb 2021
$19m
SERIES B
Total funding: $58.2m
Company benefits
- A flexible working policy - accommodating both remote and home working, with regular staff events
- Workplace Pension Scheme via The People's Pension
- Private Health Insurance offered via Vitality to help you look after your physical health
- Global Volunteering Policy to help you 'do good' and feel better
Company values
- Pioneering spirit
- Excellence focused
- Fast moving
- Driven mindset
- Building together
Company HQ
City of London, London, UK
Articles
Leadership
Fabio Kuhn
(Founder & CEO)Former Head of BP’s global front-office trading technology programme and innovation group. Has held technology and analytical leadership roles at Uniper, was a Quant Trader in a Statistical Arbitrage hedge fund and worked at the NASA Ames Research Centre.
Diversity, Equity & Inclusion at Vortexa
Dominika Wojcik (People Operations)
- Https://www.vortexa.com/insight/celebrating-pride-tony-mcaffery-diversityco
- Https://www.vortexa.com/insight/celebrating-black-history-month-leke-sholuade
- Https://www.vortexa.com/insight/diversity-at-vortexa
- Https://www.vortexa.com/insight/celebrating-international-womens-day-at-vortexa
- https://www.vortexa.com/people/pride-month-at-vortexa/
- https://www.vortexa.com/people/mental-health-awareness-week-at-vortexa-2/
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