Lead Copywriter, Pluralsight
$79.9-98.7k
More information about location
Technology workforce development company
Posted today
Technology workforce development company
1001+ employees
Posted today
$79.9-98.7k
More information about location
1001+ employees
Company mission
To inspire and empower the tech workforce to achieve their goals.
Role
Who you are
- As an email marketing Copywriter, you're proficient in all kinds of copy, bringing voice, style, and clarity to a wide variety of projects and campaigns
- But you don’t consider yourself just a writer—you’re a word architect, cohesively developing clear content hierarchies that support our “why” behind the message
- You’re deeply inspired by out-of-the-box thinking, experimenting with new ways to bring customer communications to life, and you can’t wait to share examples of overachieving copy with the team immediately after it hits your inbox.
- You’re customer obsessed, tailoring your copy to each touchpoint in their journey and leverage data and insights to make your copy even stronger for the necessary use case
- As a member of the marketing org, you're capable of communicating and strategizing with project owners and stakeholders to tailor your work to specific audiences and to meet key initiatives and view collaboration as integral to getting the work done
- You enjoy learning and are open to new ways of doing things
- You are not afraid to be yourself, experiment, make mistakes and learn from them, ask questions, or voice your concerns
- When communicating you are self-aware, insightful, and proactive
- You believe in continuous improvement and request frequent feedback from others
- Experience writing about technology preferred
- Experience in UX writing
- Experience with Figma
- Experience working in marketing as a content marketer/strategist, copywriter or related role
- Experience writing for B2B and B2C audiences
- Experience writing content for every stage of the marketing lifecycle
What the job involves
- Partner with project owners, making recommendations on the best way to meet their needs through copy, and taking initiative to fill in context and knowledge gaps when necessary
- Write compelling copy from web copy to banner ads to event assets to blog posts to email nurtures and much more
- Monitor all aspects of a customer lifecycle to write copy tailored to that particular moment
- Collaborate with designers and other creatives to ensure the highest-quality final product
- Research industries and topics to produce personalized content by audience
- Shape language and tone of copy to elevate brand voice
- Meet deadlines on all projects and work with team to ensure copy is flawless
Our take
Pluralsight is dedicated to closing the global tech skills gap, a mission that has become increasingly urgent as industries worldwide face a growing shortage of IT talent. This high demand for upskilling makes Pluralsight's online training services more relevant than ever.
Founded in 2004, Pluralsight has matured into a prominent player in the online upskilling industry. The company has been significant growth in recent years, capitalizing on the surge in demandf fbefore many competiting startupos emerged. Depsite facing competition from major players like Grow with Google and UDemny, Pluralsight has maintained its strong position.
Though Vista Equity Partners' 2021 acquisition has brought some challenges, Pluralsight, once a unicorn startup now a public company, continues to thrive. With numerous partnerships with NGOs, educational institutions, and corporations, Pluralsight remains a key player in tackling the tech skills shortage.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-11% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Dec 2016
$30m
SERIES C
Aug 2014
$135m
SERIES B
Total funding: $195m
Company benefits
- Unlimited PTO
- Summer Fridays
- Holidays
- Parental Leave
- Medical, Dental and Vision
Company values
- Customer Obsessed: We understand our customers' needs, analyze market trends and competitors, and aim to exceed expectations to deliver exceptional value. Our commitment to customer satisfaction is the cornerstone of our success
- Aligned and Focused: We focus on quality execution of our strategic priorities, using our programs to stay coordinated and drive results. By setting aside lower-priority tasks, we ensure we follow through on our commitments
- Always Learning: We continuously improve our operations, expertise, and customer impact. We learn by studying both inside and outside the company, reviewing KPIs and data, reflecting on past experiences, and respectfully challenging each other
- Direct and Respectful: We provide honest, actionable, real-time feedback and hold each other accountable to deliver on our commitments in a constructive manner
Company HQ
Draper, UT
Articles
Leadership
Aaron Skonnard
(Co-Founder & CEO)Worked as a DevelopMentor Author, and was President of Skonnard Consulting. In 2004, left a Neumont University Associate Professorship to co-found Pluralsight.
Fritz Onion
(Co-Founder)Started as an Oracle Software Engineer after a degree at Harvard, and then spent 10 years as a DevelopMentor Instructor. Subsequently co-founded Pluralsight in April 2004, serving as Content Advisor.
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