Senior Manager of Marketing Operations, Apollo.io
AI sales platform
Job no longer available
AI sales platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To build the future of go-to-market solutions.
Role
Who you are
- The ideal candidate is a collaborative leader with a passion for operational excellence, a strong understanding of marketing technology, and a proven ability to optimize performance in a high-growth environment
- 7+ years of experience in marketing operations or related roles, with at least 3 years in a leadership or management position
- Strong expertise in marketing technology platforms (e.g., HubSpot, Marketo, Salesforce) and data integration
- Experience managing and maintaining marketing databases, ensuring integration with go-to-market tools and compliance with data regulations
- Proven ability to build scalable processes in fast-paced, high-growth environments
- Solid analytical skills with experience in performance reporting and data-driven decision-making
- Strong communication and collaboration skills, with the ability to work cross-functionally with sales, revenue operations, and analytics teams
- Experience with QA processes and operational excellence in marketing execution
- Bachelor’s degree in marketing, business, or a related field; advanced degree or certifications (e.g., PMP, marketing automation certifications) a plus
What the job involves
- We are seeking an experienced and process-oriented Senior Manager of Marketing Operations to enhance the efficiency, scalability, and impact of our marketing organization
- This role will manage critical systems, processes, and technology that power our marketing efforts, ensuring alignment with business objectives and enabling data-driven decision-making
- Manage key components of the marketing technology stack, including selection, implementation, and optimization of marketing automation platforms (e.g., HubSpot, Marketo), CRM systems (e.g., Salesforce), and attribution tools
- Oversee the development and maintenance of a custom marketing control plane to consolidate tools, simplify workflows, and enable agnostic integrations across platforms
- Ensure seamless integration of the Apollo marketing database with go-to-market tools, maintaining data accuracy, cleanliness, and compliance
- Support team adoption of marketing tools through training and documentation to maximize utilization and ROI
- Design and implement standardized processes for campaign execution, lead management, audience targeting, and operational intake to enhance efficiency and consistency
- Develop workflows and automation, leveraging the marketing control plane, to streamline operations and reduce manual effort
- Collaborate with sales and revenue operations to align marketing processes, including lead handoffs and segmentation for outbound efforts based on customer lifecycle stages
- Drive operational excellence by implementing QA processes to ensure high-quality execution of campaigns, forms, and data management
- Partner with Analytics & Intelligence to establish KPIs and dashboards for monitoring marketing performance, providing actionable insights to leadership
- Oversee data governance for the Apollo marketing database, ensuring accuracy, consistency, and accessibility for go-to-market tools
- Support in-depth analyses of campaign effectiveness and ROI, contributing to senior leadership reporting
- Mentor and guide a team of marketing operations professionals, fostering a culture of innovation, accountability, and quality execution
- Act as a key partner to marketing, sales, and revenue leadership to align operations with broader business goals
- Manage vendor relationships and budgets for marketing tools and services
- Support global campaign and demand generation efforts, including nurture consulting and management of the global communication preference center for opt-in/opt-out preferences
Our take
Today, businesses are struggling to make their go-to-market (GTM) strategies simple, connected, and intelligent. In most organizations, sales and marketing teams juggle a maze of disconnected tools just to reach the right customers and close deals. This results in a lot of manual work and missed opportunities. So Apollo.io is stepping in to fill the gap and redefine how modern revenue teams operate by unifying the entire GTM process under one AI-powered roof.
It's trusted by millions of users and over 550,000 companies, including fast-growing startups to established enterprises like Autodesk and Cyera. Apollo's strength lies in combining B2B data with advanced AI to automate everything from prospecting and outreach to deal management and data enrichment. And its new "Agentic End-to-End GTM Platform" takes this one step further by introducing AI agents that act as co-pilots, working alongside sales and marketing teams to research leads, personalize outreach, and streamline workflows.
Recently, the company surpassed $100M in annual recurring revenue, expanding its leadership team with veterans from Zendesk, Intercom, Box, and Miro, and even launched a major product overhaul centered on its new "Vibe GTM" approach. And with its Agentic platform now bringing AI into every stage of the customer journey, Apollo sure is positioning itself to define the next era of AI-powered sales.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
75% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2023
$100m
SERIES D
Mar 2022
$110m
SERIES C
Total funding: $251.4m
Company benefits
- Remote & in-person roles: Work from wherever you thrive, with all the tools and support you need to be successful.
- Flexible time off: We don't count vacation days. When you need a break, take it — no strings attached.
- Competitive pay: We offer strong salaries, performance bonuses, and equity opportunities for most roles.
- Global healthcare coverage: Medical, dental, and vision benefits are available in the US, Canada, India, and other supported countries.
- Office and learning stipend: Get support for your growth with stipends for books, courses, and home office setup.
- Mental health and coaching support: Access professional coaching and mental health resources for you and your dependents.
Company HQ
SoMa, San Francisco, CA
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