Marketing Strategy Principal, Multiverse
1-5 days a week in office
Providing equitable access to economic opportunity for everyone.
Be an early applicant
Providing equitable access to economic opportunity for everyone.
501-1000 employees
Be an early applicant
1-5 days a week in office
501-1000 employees
Company mission
To provide equitable access to economic opportunity, for everyone.
Role
Who you are
- Strong analytical and critical thinking skills - you can analyze large data sets, identify trends and develop insights, and provide evidence-based recommendations
- Ownership / hungry mindset - you’ll succeed in an ambiguous environment and proactively do what’s needed to surpass your goals in a fast-paced environment
- Track record in data-driven, strategic thinking – demonstrated 5+ years of experience in project management, problem solving, and operationalizing strategies in a management consulting role, or Marketing strategy role
- Knack for reporting - you have experience with leading CRM platforms (Salesforce, Hubspot, etc), data visualization tools (Tableau, Looker) and experience creating C-suite-level dashboards within said CRM platforms
- Great teammate – you will be a world class collaborator with internal and external partners, and will evangelize Multiverse’s mission in your work
- Collaborative communicator and stakeholder - whether managing a team or working with internal and external partners, you can influence others and build followership
- Passionate about the mission - you believe in our mission to provide equitable access to economic opportunity for everyone
What the job involves
- Reporting to the Global Marketing Director, you will lead strategic and analytical efforts to drive Marketing contribution to revenue through customer acquisition and retention metrics
- You’ll take on strategic projects working directly with Marketing leaders and stakeholders across Sales, RevOps, Finance, and Tech
- This includes, but is not limited to, identifying critical business problems through the data and building and executing solutions, upleveling the team’s reporting, building a Marketing attribution model, managing budgeting and ROI with Finance, and implementing new strategic initiatives such as lead scoring
- This role is perfect for someone to apply their core consulting and/or B2B SaaS Marketing toolkit to operating and getting stuff done in a dynamic, multifaceted startup environment
- Lead key cross-functional strategic initiatives to improve Marketing contribution to new logo acquisition, revenue, and customer retention (e.g. lead scoring)
- Execute critical business analytics requests for the Marketing department, such as dashboard builds, reporting for QBRs, setting leads, revenue, and ROI targets with Finance, and reporting to help the leadership team refine and adjust the strategy
- Build and roll out a marketing attribution model working with RevOps, Finance, and Sales
- Identify problem areas in the marketing funnel and build and execute plans to address and move key metrics
- Launch new channels and/or improvements to the tech stack
- Conduct & own analyses and A/B testing to help Multiverse identify, prioritize, and pursue high leverage growth opportunities that maximize key performance metrics (like lead acquisition, new customer revenue, and ROI)
- Work with a world-class go-to-market team that helped the business achieve a valuation of $1.7b Series D
- Change lives! Every individual we help upskill or place creates an incredible opportunity for an overlooked talent pool
Salary benchmarks
Our take
In today's tech-driven workplace, skills like digital marketing, software engineering, product design, and data analysis are pivotal. Traditional pathways to acquiring these skills are evolving, with coding schools like Makers Academy challenging the necessity of a formal Computer Science degree.
Recognizing the need for inclusive pathways, apprenticeships have gained prominence, spurred by government mandates like the 2016 levy. Multiverse (formerly WhiteHat) exemplifies this shift, offering opportunities for all to reskill and thrive in the tech industry.
Embracing a mission of accessibility and innovation, Multiverse's recent strategic moves, including acquiring Californian AI firm, Searchlight and attracting top-tier talent, underscores its commitment to excellence. Partnering with industry giants like Google and Facebook, Multiverse is driving transformative change, democratizing access to tech education.
Steph
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
58% female employees
96% employee growth in 12 months
Company
Employee endorsements
Opportunities to learn
"Whether that's the content in the course you are teaching of which you're developing a deeper understanding, weekly CPD (continuous professional..."
Funding (last 2 of 5 rounds)
Jun 2022
$220m
SERIES D
Sep 2021
$130m
SERIES C
Total funding: $414m
Company benefits
- Quarterly M-Powered Days to refresh and recharge
- End of Year Company Shut Down
- A focus on wellbeing with access to Spill therapy support, an Employee Assistance Programme and an internal Wellbeing working group.
- 45 days of work from abroad per year
- Free access to Wellhub's Starter, Basic and Bronze plans (free gym + more)
- 27 days holiday, plus 1 life event day and 2 volunteer days
- Full Medical Insurance coverage through Bupa, and your medical history is disregarded.
- Life Insurance coverage through AIG. This benefit pays out 3x your base salary to your beneficiaries.
- Our Cycle to Work scheme enables bike ownership with up to 42% savings
- Tech scheme: you can purchase new electronics, including accessories, up to £1,000, and spread the cost through 12 interest-free monthly repayments.
- Workplace Nursery benefit is provided by Enjoy Benefits and is there to help employees with the cost of childcare at a nursery setting.
Company values
- We believe in equality of opportunity
- We treat others as we want to be treated
- We adopt an owner mentality
- Development is at our core
- We make decisions based on facts and logic
- We don’t take ourselves too seriously
Company HQ
Paddington, London, UK
Articles
Leadership
Euan Blair
(CEO)Prior to founding Multiverse, Euan was the UK CEO of Sarina Russo Group, an employment and training provider with more than 1,500 staff worldwide and a turnover exceeding £100 million.
People progressing
Peppa is VP of Go-To-Market, UK&I. She joined Multiverse as an Account Executive in the Go To Market Team and was promoted to Regional Director within 7 months, then progressed to Area Vice President.
People breakdown
13%
11%
6%
68%
2%
Asian
Black or African American
Multiracial / Multiethnic
White
Unknown
Last updated on 10 September 2024
Diversity, Equity & Inclusion at Multiverse
Serena Vaughan (Career Mobility Lead)
- We want to be a leader in Diversity, Equity & Inclusion (DEI), so we’re working hard to drive the change we want to see in the world, inside Multiverse.
- Everything we do in the DEI space is undertaken with the goal of being representative of the geographies in which we operate – and our apprentice community. Gender diversity has been a long-term challenge for the tech world. We're proud that 55% of our UK Team identify as women, this increases to 64% of our Global Leadership Team (director level and above). We're also proud of our thriving LGBTQQIAAP community, comprising 11% of our UK Team.
- We're committed to improving the diversity of our workforce, at all levels. We continue to invest in early talent through our in-house apprenticeship scheme – something we know is a fantastic route into our organization for exceptional talent from a diversity of backgrounds.
- Last year we identified improving the diversity of our Global Leadership Team (director level+) internally as an area of focus. Steps that we took included introducing robust DEI monitoring processes, rolling out Inclusive Recruitment Training to all staff involved in the hiring, and launching our first internal, Global Leadership Accelerator program.
- We’re proud that in the last 12 months, the representation of colleagues from ethnic minority backgrounds at director+ levels, globally, has increased from 6% to 19%. This is good progress but we still have work to do and are committed to building a leadership team that is representative of our colleagues and of the communities we serve.
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