Senior Digital Marketing Manager, Cockroach Labs
$140-180k
+ Stock Options
More information about location
3 days a week in office (Manhattan, NY)
Distributed SQL for always-on customer experiences
Job no longer available
Distributed SQL for always-on customer experiences
501-1000 employees
Job no longer available
$140-180k
+ Stock Options
More information about location
3 days a week in office (Manhattan, NY)
501-1000 employees
Company mission
To simplify how businesses build and operate world-changing applications.
Role
Who you are
- 6-8+ years of B2B experience in SaaS environment or similar
- Knowledge and proven experience creating, executing and continually optimizing successful paid marketing campaigns and improvement of website performance
- Ability to manage a generous budget and provide strategic recommendations for best use of spend
- Data-driven mindset with the ability to use analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) to measure success and identify opportunities
- Knowledge of A/B testing and CRO tools (e.g., Optimizely, Ninetailed)
- Excellent communication, organizational, and project management skills
- Up-to-date with the latest trends and best practices in digital marketing and measurement
- Big picture thinking and the ability to execute at the ground level
- Global campaign experience a plus
What the job involves
- We are looking for a dynamic and hands-on Senior Digital Marketing Manager to join our marketing team to co-lead and execute our digital marketing strategy
- In this role, you will plan, organize, and execute digital campaigns and programs that generate new leads, advance existing opportunities, and target key accounts. This role is integral to driving growth across all our digital channels, with a focus on paid search, display, social and retargeting, and conversion rate optimization for our website
- You’ll work closely with cross-functional teams to design, plan, manage, and optimize digital marketing campaigns across multiple channels to generate pipeline revenue
- Develop, implement, and optimize integrated digital marketing strategies to achieve business objectives
- Monitor and analyze digital campaign performance, providing actionable insights to improve ROI
- Plan, execute, and optimize paid search, display, retargeting strategy across platforms
- Manage generous paid media budgets and track performance metrics to ensure campaigns deliver strong ROI
- Analyze website and landing page performance to identify areas for improvement and test strategies to optimize conversion rates, including A/B testing
- In the first 30 days, the focus is on onboarding and assessment—understanding the company’s mission, meeting key stakeholders, and evaluating current digital marketing strategies, website performance, and paid media efforts
- Oversee, maintain, and troubleshoot technical issues on the company’s website, ensuring they are optimized for performance, security, and user experience
- Training on internal tools and processes is also prioritized
- Collaborate with cross-functional teams to align digital strategies with broader business goals
- Key deliverables include a documented audit, quick-win opportunities, and relationship-building
- By 60 days, the emphasis shifts to strategy development and execution, with a roadmap for improving paid campaigns, A/B testing for CRO, and optimizing audience targeting
- Deliverables include a 6-month strategy, improved campaign performance, and initial test insights
- By 90 days, the goal is to refine and scale successful campaigns, integrate cross-functional initiatives, and establish performance benchmarks through dashboards and reporting
- Deliverables include measurable improvements, optimized processes, and long-term growth recommendations, ensuring a structured and data-driven approach to digital marketing success
Our take
Cockroach Labs was founded by a team of ex-Google employees who wanted to build a database management system similar to Google’s Spanner. The result is CockroachDB, an open-source, distributed SQL database that delivers familiar SQL, strong consistency, and near-indestructible fault tolerance. Designed to scale locally or globally and deployed on any cloud or on-prem setup, it keeps mission-critical applications running even through hardware failures or full data-center outages.
A major milestone in the company's growth is its partnership with IBM ,which integrates CockroachBD into IBM's hybrid infrastructure. This makes it far easier for long-standing mainframe users to modernize without rewriting massive amounts of code. Running CockroachDB on systems like LinuxONE, Linux on Z, Power Systems, and Red Hat OpenShift helps organizations adopt cloud-native architectures while staying in environments they trust. At the same time, enterprise demand is surging and the company is boasting significant year-on-year growth in new customers, ARR, and cloud adoption.
As applications become more global, always-on, and increasingly AI-driven, businesses need databases built for scale, resilience, and zero downtime. And CockroachDB was engienered for exaclt ythat. With a decade of innovation, expanding enterprise traction, and a leadership team experienced in scaling high-growth tech companies, Cockroach Labs is set to power the next generation of mission-critical applications.
Steph
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Dec 2021
$278m
SERIES F
Jan 2021
$160m
SERIES E
Total funding: $633.2m
Company benefits
- Competitive Health Insurance Coverage
- Paid Parental Leave
- Flexible PTO
- Learning & Development
- Relocation Support
- Employee Referral Bonus
Company HQ
Chelsea, New York, NY
Leadership
Spencer Kimball
(Co-Founder & CEO)Worked at WeGo Systems as CTO for 3 years before joining Google as a Software Engineer for almost 10 years. Also, previous CTO of Viewfinder and Engineer at Square.
Peter Matiss
(Co-Founder & CTO)Previously a Software Engineer at Square, Co-Founder at Viewfinder and a Software Engineer at Google.
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