Senior Campaign & Content Manager, HiBob
DACH, 24 Months FTC
+ Pre-IPO equity
2 days a week in office
A modern HR platform powering productivity, engagement, and retention
Be an early applicant
A modern HR platform powering productivity, engagement, and retention
1001+ employees
Be an early applicant
+ Pre-IPO equity
2 days a week in office
1001+ employees
Company mission
To create a modern work experience that empowers organisations to be remarkable.
Role
Who you are
- You will be the market expert and consider yourself a T-shaped marketer who understands the full funnel of a SaaS buyer's journey and can effortlessly straddle between business strategy and day-to-day execution
- You're confident and comfortable helping a growing market take the next step - driving strong ARR and pipeline numbers - and you love presenting ideas, plans, learnings, and success to the business
- B2B SaaS marketing experience running integrated campaigns and content for DACH audiences, ideally in an up-market environment
- Experience with ABM strategies (personalised marketing campaigns and targeted account engagement)
- Strong analytical skills and a data-driven approach to decision-making, reporting, and optimisation
- Excellent stakeholder management and communication skills. Comfortable presenting to senior audiences
- Able to manage multiple initiatives simultaneously and thrive in a fast-paced, dynamic environment
- Based in the Berlin region (hybrid - 2 days per week at the Berlin office) with ability to travel within the DACH region, Amsterdam and London regularly
- Full professional fluency in German (spoken and written) is required, as the role involves daily customer communication and contract discussions in German
- Strong working proficiency in English is required for internal communication, collaboration, and documentation
What the job involves
- We are looking for a result-driven and experienced Senior Campaign & Content Manager DACH (24 months FTC)
- Develop and implement the DACH campaign and content plan aligned to brand and pipeline objectives, including ABM motions in partnership with BDR and Sales
- Localise global thematic campaigns for local market needs and create regionally relevant campaigns and content that resonate with German-speaking audiences
- Own end-to-end campaign execution - briefs, timelines, assets, stakeholder alignment, and on-time delivery - across digital, events, partner, and content channels
- Partner with Business Development and Sales leadership to design and run campaign follow-up plans, monitor conversion and optimise activities through the funnel
- Create and localise content (short-form and long-form) across the buyer journey, collaborating with the global Product Marketing and content team and ensuring brand consistency
- Identify and develop customer case studies and advocacy opportunities, support expansion and retention campaigns with Customer Marketing and Account Management
- Measure, quantify and report on performance using leading and lagging indicators. Share insights and implement improvements to maximise ROI and pipeline impact
- Provide DACH market intelligence and feedback into global campaign and content teams. Build relationships with local partners and industry influencers
Our take
Developing and maintaining talent is a big challenge for companies that are scaling quickly. Hibob are trying to be one of the solutions.
There are an increasing number of startups attracting huge amount of investment and being pushed to scale their business fast, meaning the customer base for Hibob's services is big and growing.
Hibob have attracted high profile customers like Monzo, eToro, and Receipt Bank, which gives them great credibility for selling to other companies.
Hibob's recent acquisition of Cassiopeia - a Workplace Relationships Analytics Startup, will afford companies better insights to improve team communications and support flexible work models. Together, they wish to offer thousands of companies the tools they need to maximize the employee experience in our increasingly digital world.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Sep 2024
$150m
SERIES E
Sep 2023
$150m
LATE VC
Total funding: $715m
Company benefits
- Company share options plan
- Flexible hybrid working model
- Work from home allowance: to get your home office set up how you like it
- Volunteering days: Two days each year to support your community
- Employee referral program paying up to $2,500 for each successful referral
- Work from anywhere: Temporary remote work from anywhere in the world for up to two months (after six months of employment)
- Fun company and team social events (locally and virtually with our global teams)
- Bob Balance Days: A company-wide long weekend at the beginning of each quarter (four additional days of leave)
- Generous annual leave allowance
- Pension scheme or savings plan
- Birthday day off: Take the day off and receive a special gift
- Headspace subscription to help look after your mental health
Company values
- Bring me, win as we: When we come together as a global team, we can build something trailblazing. Every Bobber can show up as their authentic self, strengthening the connections in our village and having an exponential impact.
- Build the exceptional: Everyone contributes to building the exceptional at HiBob. We are leading the way in what a functional, flexible, and fun HR platform and mindset looks like.
- We do what we say: We are intentional and take pride in aligning our actions with our words. We deliver today on the promises we made yesterday. We actively use our product and seek to drive best practices.
- Trust and empower each other: Bobbers shine when those around them shine, too. We hire smart people who have the freedom to do their jobs in the best possible way.
- Interact with transparency and openness: Information is a resource to be shared, not a resource to be guarded.
- Grow through what we go through: We need to be agile and adapt. With every challenge and experience we go through, we learn, improve, and remain resilient.
Company HQ
London, UK
Articles
Leadership
Israel David
(Co-Founder & CTO)Previously SVP of Technology at Kenshoo, VP of IT Business Management at VMware, and VP/GM at 48Upper.
Ronni Zehavi
(Co-Founder & CEO)Previously co-founded Team8 and Cotendo. He also spent two years at Akamai Technologies as a Senior VP and GM of the Security Division.
People progressing
Joined HiBob in 2021 as SMB Customer Success Manager and grown to lead the Global SMB Account Manager team in the Customer Growth division, driving scalable growth and success with global customers.
Joined the CX team in 2018 and helped build the SMB CSM team as one of its first members. Has progressed through leadership roles and is now Head of SMB Customer Success, driving adoption & retention.
Joined as a Customer Success Manager in 2022 before moving to our Sales Engineering team after 18 months. Has since been promoted to Senior Sales Engineer, supporting our Partnerships team.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
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Diversity, Equity & Inclusion at HiBob
- Our success depends on our people, and we want HiBob to be a workplace where everyone can feel a sense of belonging and thrive. To achieve this, we are committed to being proactive at all levels, ensuring that our workforce reflects the communities in which we live, work, and hire. We are open to all talent. All qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class* (*US only).
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