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Flo

Period tracker app

Flo logo
501-1000 employees
  • B2C
  • Personal health
  • Artificial Intelligence
  • Education
  • SaaS
  • Femtech
Bloomsbury, London, UK

Company mission

To improve the health and wellbeing of every girl and woman worldwide.

Top investors

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back within 2 weeks

25% employee growth in 12 months

Our take

Flo is an AI powered period tracking app that allows users to access health insights relating to their cycle by inputting experienced symptoms and cycle dates. AI is leveraged to improve the personalised predictions of upcoming symptoms or periods, allowing the platform to help predict irregular periods or highlight fertile periods in your cycle. They state that the app can also flag when symptoms might need medical attention.

What sets Flo apart from its competitors (Clue, Ovia, Glow) is its ability to change from a period tracker to a fertility tracker, and that it can even offer valuable insights postpartum. The app is the number 1 period tracker in the US by active audience and the most downloaded female health app worldwide, with over 50 million monthly users. In the wake of the 2022 Supreme Court's decision to overturn Roe v. Wade, Flo has responded to its users' concerns by implementing an anonymous mode to prevent personal details being tied to fertility data.

Historically, it has proved difficult for companies to get funding for products aimed at women. Flo have managed to largely overcome this and secure significant investment in recent funding rounds. This will allow the company to focus on implementing proactive care solutions in the app amongst other developments to evolve the service offered.

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Steph

Company Specialist at Welcome to the Jungle

Benefits

  • We firmly believe every employee contributes to the company’s growth and its future success. All employees are eligible to participate in Flo’s Employee Share Ownership Plan (ESOP) and be awarded equity to participate in the long-term value creation of the business
  • Family benefits:
  • All our new dads get 1 month fully paid paternity leave to be there fully and bond with the new baby. Depending on your country there may be additional options for parental time off and shared parental leave beyond the early days
  • As a new mum you will get 6 months of fully paid maternity leave, and a $5000 bonus on your return to work to help you settle into the new life
  • We're a smart bunch of people who know that growing value for our users means continually growing ourselves. At Flo you will have access to internal and external learning resources and tools to challenge your knowledge and push yourself further every day. We support career progression from within through personal development plans and dedicated Learning & Development budget to help you thrive
  • Participation in Flo’s success:
  • Resources you need to thrive:
  • There is more to life than work, and because of that we are offering a world-class package of parental policies for all our new parents

Company values

  • We live our mission
  • We only win as a team
  • We are honest and open
  • We are always curious

Funding (last 2 of 7 rounds)

Jul 2024

$200m

SERIES C

Sep 2021

$50m

SERIES B

Total funding: $276.4m

This company has top investors

Leadership

Yuri Gurski

(President )

Serial entrepreneur and former CEO of multiple publishing companies, including Sport.com and IDEAnomix. Two years as VP New Product Development at Mail.ru, the largest internet company in the Russian speaking world. Also CEO of Palta, a startup incubator.

Previously co-founded publishing house IDEAnomix and non-profit Edu4feature. Also Venture Partner at Palta, a startup incubator.

Jobs (22)

All locations

Software Engineering