Heetch
Ride-hailing app
- 501-1000 employees
- B2C
- Marketplace
- Cars
- Transport
- Mobility
- Ridesharing
- Camp d'en Grassot i Gràcia Nova, Barcelona, Spain
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Company mission
Heetch's misison is to make mobility more inclusive and more responsible.
Our take
Heetch is looking to carve out its own niche in the ride-sharing industry, and taking on Uber is no small feat. They’ve been laying down a strong service and reputational foundation, though. For drivers, Heetch only takes a 15% commission to Uber’s 25%, and doesn’t use driver ratings as a way of reporting problems. For customers, rides are cheaper than an UberX, and are designed to have a younger, funner feel.
So how well is this strategy working? Well, Heetch is second behind Uber in France, and has spread to a couple of neighbouring countries like Belgium and Italy. Predominantly, however, its expansion is focused on francophone regions in Africa like Algeria, Cameroon, Senegal, and the Ivory Coast.
This could prove a smart move, as Uber has yet to dominate many of the African markets, thanks to smaller companies offering locally tailored and more effective competing services. These same problems are likely to plague Heetch, too, but with the leader off its top spot, there may be more room to manoeuvre.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Yes to remote working and autonomy
- Flexible hours
- Events and parties, Heetch style
- 50% discount on all Heetch rides
- A culture of employee empowerment in our daily lives: Regular training for everyone, a clear career path, sharing all of the projects’ information with everyone
- Cool offices ideally located in the heart of Barcelona and Paris
- A culture of employee empowerment in our daily lives: Regular training for everyone, a clear career path, sharing all of the projects’ information with everyone
- Company and team retreats
Funding (last 2 of 5 rounds)
Nov 2019
$4m
SERIES B
May 2019
$38m
SERIES B
Total funding: $73.6m
This company has top investors
Leadership
Teddy Pellerin
(CEO)Has experience in project management from Sun'R and Nature Energies, and worked as a Sales Manager at Mydeal.ma.
Mathieu Jacob
(CPO)Worked as a process engineer with Hager Group, before moving on to be a Senior Consultant with eleven.