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Normative

AI driven sustainability analysis

Normative logo
101-200 employees
  • B2B
  • Artificial Intelligence
  • Sustainability
  • Big data
  • Deep Tech
  • Machine Learning
  • SaaS
  • Data Analysis
Maria, Stockholm, Stockholms län

Company mission

To make known and reduce the sustainability impact of all economic activities on the planet.

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48% employee growth in 12 months

Our take

Normative is a carbon accounting platform that leverages big data and artificial intelligence to help companies quantify and reduce their carbon footprints.

With companies worldwide estimated to have a 40% error rate in their manual emissions measurements, Normative reduces the accuracy gap by helping companies in their reporting.

Founded in 2014, Normative has received serious funding and seen its revenue growth in line with Net Zero targets worldwide. With intense pressure on companies - especially those in the financial sector - to reduce their carbon output, Normative is well set for success. The company reduces the cost of time and money for its clients in gathering and measuring the data on environmental impact, keeping its customers in line with the UK's Streamlined Energy and Carbon Reporting policy and the EU's Sustainable Finance Disclosure Regulation.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Market-level salaries based on the country of employment
  • The opportunity to conduct a salary review every 12 months, based on merits and performance
  • 30 days/year of paid vacation + up to 2 additional days off
  • Pension
  • Parental leave benefit
  • Winter & summer parties
  • One wellness hour per week
  • Off-sites/kickoffs
  • After works
  • A culture based on sharing and learning

Company values

  • Be one team - Everyone is invited, included, and needed in the planet’s most important fight – Normative is one team, together in the fight for our one planet.
  • Build the norm - Normative continuously develops, researches, and improves to accelerate the global transition to Net Zero.
  • Own what matters - There’s no time to waste: we make sure to get things done.

Funding (last 2 of 3 rounds)

Jul 2022

$32.7m

SERIES B

Oct 2021

$10.6m

SERIES A

Total funding: $45.3m

This company has top investors

Leadership

Previously Project Officer at University of Oxford.