Office located in Needham, MA
Plant-based meal & ingredient delivery service
Be an early applicant
Plant-based meal & ingredient delivery service
101-200 employees
Be an early applicant
Office located in Needham, MA
101-200 employees
Purple Carrot is on a mission to empower people to eat more plants.
Vegetarian, vegan, and other plant-based diets are becoming increasingly popular, but following through with changing eating habits can be difficult for many people. Plant-based diets generally require more ingredients, more food preparation, and more recipe research, preventing a lot of people from making the dietary change.
Purple Carrot provides a weekly subscription delivery service of plant-based food, consisting of both pre-cooked meal boxes and ready-to-cook ingredient boxes, empowering people to make this change with less of the fuss. The company has focused on ensuring that its products are high-protein and gluten-free, as well as fully recyclable and sourced sustainably.
Whilst other meal box delivery services provide vegetarian and vegan options, Purple Carrot has recognized how plant-based diets are currently trending, filling a gap in the market with its plant-first products. The company has also taken a uniquely flexible approach to box meals - with options for those who want to cook, who want their meals pre-cooked, and who want varying portion sizes and categories each week - which should help it stand out in the relatively crowded space.
Kirsty
Company Specialist at Welcome to the Jungle
7% employee growth in 12 months
May 2018
$4m
EARLY VC
Dec 2015
$3.8m
EARLY VC
Needham Heights, Needham, MA
Rishi Bhatia
(CEO, not founder)Guest Lecturer at the MIT Sloan School of Management. Former CTO and Head of Product Management at Saylent and at Intygral.
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