Assistant Brand Manager, La Vie
Salary: between 800€ and 1200€ / month
Vegetable meat product
Job no longer available
Vegetable meat product
501-1000 employees
Job no longer available
Salary: between 800€ and 1200€ / month
501-1000 employees
Company mission
To evolve people from animal-based meat to plant-based.
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Company mission
To evolve people from animal-based meat to plant-based.
Our take
The Veganism boom came around the 2010s and is still very prevalent with a huge market for plant-based foods. La Vie is a Paris-based company that develops vegetable meats with five products so far. The company's passion for what it does came from the rise in intensive breeding, now amounting to 14.5% of today’s CO2 emissions, 27% land use and 77 billion animals left in pieces in 2021.
The company had a huge win at the end of 2022 announcing its partnership with Burger King. La Vie bacon was rolled out across all UK stores in line with Veganuary. This partnership is said to be ongoing as Burger King hopes to be 50% plant-based by 2030 which is a huge success for La Vie. The company also won ‘Best Plant-Based Bacon in the UK’ at the Plant Based World Expo for the second consecutive year as well as ‘Best Vegan Bacon’ at the PETA UK Vegan Food Awards.
The company raised €25M at the beginning of 2022 from Angel Investors including Natalie Portman and raised further funding in 2024 from Zintinus and Sparkfood. In only a short time, the company has been highly successful and established some well-rooted relationships for its product. So it will be exciting to see where La Vie takes its plant-based love and fun aesthetic next.
Freddie
Company Specialist at Welcome to the Jungle
Funding (last 2 of 3 rounds)
Oct 2024
$28.7m
EARLY VC
Sep 2023
$1.8m
EARLY VC
Total funding: $59.2m
This company has top investors
Leadership
Nicolas Schweitzer
(Co-Founder & CEO)Previously Founder and CEO of Inclusio, Managing Director of Asia for Oradian and was a EFPA2 Cohort Member.
Vincent Poulichet
(Co-Founder & CTO)Extensive research and education in physics/chemical engineering. Most recently as a Postdoctoral Researcher at Ecole Normale Supérieure.