Currently, 23% of purchased toys become unloved within a week, destined to become clutter and then landfill. In a bid to reduce waste, Whirli is bringing the sharing economy model to the UK toy market by offering toy subscriptions that allows parents to return and exchange rented toys when they become unloved.
Whirli offer a significant number of toys with a lower subscription price than their competitors. Customers also have complete control of the toys they get delivered, unlike other services that curate boxes based on age. Parents are also increasingly concerned with sustainable consumption, and Whirli's model provides a eco-friendly option.
Whirli must continue finding ways to increase its customer base to ensure it can stay afloat in the competitive toy market.
Freddie
Company Specialist at Welcome to the Jungle