Product Marketing Manager, King

B2B Ads, Activision Blizzard Media

$87.5-161.9k

Senior and Expert level
New York

1-4 days a week in office

King

Mobile games developer

Open for applications

King

Mobile games developer

1001+ employees

B2CGamingEntertainmentMobile

Open for applications

$87.5-161.9k

Senior and Expert level
New York

1-4 days a week in office

1001+ employees

B2CGamingEntertainmentMobile

Company mission

At King, we’re Making the World Playful. Heard of Candy Crush? We’re the creators behind it. But we aren’t just crushing it with candies, we’re also behind Farm Heroes, Bubble Witch, Pet Rescue and loads of other sweet games.

Company mission

At King, we’re Making the World Playful. Heard of Candy Crush? We’re the creators behind it. But we aren’t just crushing it with candies, we’re also behind Farm Heroes, Bubble Witch, Pet Rescue and loads of other sweet games.

Top investors

Some candidates hear
back within 2 weeks

15% employee growth in 12 months

Our take

Gaming is one of the world’s fastest-growing industries, but many still view gaming as inconvenient, inaccessible, or niche. King solves that problem by designing mobile games with broad market appeal.

Since its launch, King has released more than 200 titles in 14 languages, including Candy Crush, Farm Heroes, Bubble Witch, Pet Rescue, and more. The company pioneered in-game spending, which allows it to monetize user interactions without charging them to buy the game. Titles such as Candy Crush are designed to be highly accessible to demographics that wouldn’t usually define themselves as “gamers”, including older users. King now boasts more than 200 million monthly active users, making it a clear market leader.

In 2016, King was bought by gaming giant Activision Blizzard, which has since been purchased by Microsoft. While the company still operates with a high degree of independence, it has greatly profited from the financial and marketing support of its parent corporation. This support has been instrumental in enabling King to maintain its competitiveness in the constantly evolving mobile gaming industry.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • 📚 Dedicated learning & development resources including LEAP and other leadership coaching
  • 📚 Voluntary benefits including tuition reimbursement, group discounts for legal services, ID protection, home and rental insurance, and others
  • 🏅 Community Day, charity donation matching, free and discounted Activision Blizzard games, and our Royal Recognition Awards rewarding commitment of long-serving Kingsters
  • 🏳️‍🌈 Four employee-led diversity-focused networks and other community groups that raise awareness
  • 🏥 401(k) Plan with company match, medical, dental, and vision coverage options, and more
  • ❤️ Reimbursements for both physical and mental health-related activities
  • ⌚ A Team First, Hybrid Working approach allows working patterns to be based on the needs of the team
  • 🌴 Generous paid holidays and vacation time, paid sick time, and compassionate, bereavement and parental leaves

Company values

  • Fun & Friendly 🧡 We create an inclusive environment where everyone can belong. We build trust, we're supportive and demanding in everything we do, and we're not afraid to have fun along the way
  • Care & Craft 🤗 We put our heart and soul into everything we do - and we do it for our players. It takes all Kingsters, contributing in different ways, to craft and operate brilliant mass-appeal games
  • Humble & Open 📖 We treat each other as equals. We seek and give feedback, we listen, we learn, and we're honest with ourselves and others
  • Fast & Fluid ⏩ We are responsive and embrace change. We take smart risks, are always ready to dust ourselves off, learn fast, and try again
  • Creative Champions 🏅 We are curious about our players and we drive innovation in big and small ways to delight them every day. We boldly seek new ways of thinking to unleash creativity
  • Passion & Performance 📈 Our passion guides us to set ambitious goals for ourselves and each other. We hold each other accountable, see things through, and contribute to our sustainable growth

Funding (2 rounds)

Sep 2005

$43m

SERIES A

Jun 2005

$41m

EARLY VC

Total funding: $84m

This company has top investors

Leadership

Tjodolf Sommestad

(President )

President from February 2022. Previously served as King’s Chief Development Officer.

People progressing

Leading a data science team responsible for supporting performance marketing to make informed decisions with data

Joined as Senior Developer. Promoted to Engineering Manager after 2 years and is now leading two engineering teams in the Telemetry & Streaming domain.

Diversity, Equity & Inclusion at King

Vikki Leach headshot

Vikki Leach (Senior Director, DE&I)

  • A great saga needs all sorts of heroes. At King, we share a passion for making the world playful. To achieve this, it takes people with different skills, experiences, and world views to work together.
  • There’s no such thing as a typical gamer. That’s why we embrace and celebrate what makes us different rather than what makes us the same
  • Our Employee Networks help us to stay connected as individuals and as a company; Kaleidoscope (ethnic, cultural, and national diversity), Royal Unicorns (LGBTQIA+), Women@King (crushing bias and equal opportunities) and CAN (collective abilities).

Endorsements

All

Focus on employee wellbeing (4)

Opportunities to learn (3)

Autonomy (2)

Flexible working (2)

Nice people (1)

Great work is recognised (1)

People of all backgrounds are welcomed (1)

Data-driven decisions (1)

Jobs (19)

All locations

Software Engineering

Finance, Legal & Compliance

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