Business Analyst, Sitecore

Sitecore delivers an online experience platform that provides a unified development system for commerce, data, and content creation. The company provides an integrated customer data platform, digital asset manager, commerce manager, and other tools. The goal of these digital products is to help brands develop personalized digital experiences which cover all the bases of eCommerce within a fully integrated platform.

It may seem that the eCommerce landscape is becoming oversaturated with management dashboards, but Sitecore has taken a unique perspective by pulling every sector required for personalized experiences into a single platform. Whilst the service is intended to be used as an all-in-one platform, individual tools can still be purchased separately for specialized use, and the company has been sure to update and improve its offering to keep up with the evolving space. With a refresh of leadership off the back of a majority investment from Danish EQT Investments, Sitecore is maintaining its secure position in the space.