Marketing Manager, Sensat
More information about location
1-5 days a week in office
Visualisation for infrastructure projects
Job no longer available
Visualisation for infrastructure projects
21-100 employees
Job no longer available
More information about location
1-5 days a week in office
21-100 employees
Company mission
Sensat is empowering teams to reshape the built environment through cutting-edge geospatial solutions. We’re building a digital co-pilot for reshaping the physical world.
Role
Who you are
- Experience in a digital marketing function, including email marketing, content marketing, and social media
- Ideally has worked in a B2B SaaS start-up environment
- Ideally has Experience with Hubspot, including setting up and managing workflows
- Detail-oriented with strong organisational and project management skills
- Strong analytical skills with the ability to translate data into actionable insights and strategies
- Excellent communication skills, both written and verbal, with an ability to craft compelling business-focused messaging
What the job involves
- As a Marketing Manager at Sensat you will lead and execute a broad range of marketing activities to drive brand awareness and customer acquisition
- In this role, you will touch every part of our marketing strategy, from content creation and digital campaigns to event management and performance analysis
- This is a varied and hands-on role, perfect for a self-starter who thrives in a fast-paced, evolving environment
- You’ll work closely with product, sales, and customer success teams to ensure our product offerings meet market needs and are effectively communicated to potential clients
- Your focus will be on understanding our target customers, creating compelling content, and supporting strategic initiatives that drive growth
- Drive Growth: Manage marketing channels and content to support overall growth (customer acquisition) through strategic content creation and optimisation
- Copywriting & Content Creation: Develop blog posts, case studies, landing pages, and web content to increase organic traffic and enhance brand visibility
- Paid Media: Execute, and optimise paid advertising campaigns across platforms (Google Ads and LinkedIn) ensuring effective ROI
- Email Marketing: Lead the strategy and execution of email marketing campaigns, including newsletters, drip campaigns, and promotional emails to engage and nurture leads
- Digital Marketing & Analytics: Implement and manage multi-channel digital marketing strategies aimed at driving customer acquisition. Track and analyse performance metrics to continuously refine and improve digital marketing efforts
- Event Management: Plan and execute both virtual and in-person events (e.g., webinars, conferences, trade shows) to enhance brand visibility and generate new leads
- Marketing Operations: Utilise HubSpot for marketing automation, CRM management, and campaign tracking to streamline processes and improve marketing efficiency
- BONUS — Design ability: Use Adobe Suite (InDesign, Photoshop) to create visually appealing marketing materials such as social media graphics and brochures.
Salary benchmarks
Our take
Sensat creates digital twins, or digital representations of real world locations, to help users better understand the physical world. Choosing to target the historically non-innovative construction industry, the company has also received interest from other organisations, and it's likely that there are many possible applications yet to be considered.
Sensat's success so far has been clear. Its tech has been a central part of over £10.5 billion worth of major infrastructure builds, and it was the first company in the UK licensed to fly autonomous drones beyond visual line of sight over major motorways. In general, the company is considered ahead of the curve in construction-focused digital twin technology, and it will be interesting to see how it develops in the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Oct 2022
$20.5m
SERIES B
Mar 2022
$22.2m
SERIES B
Total funding: $57.9m
Company benefits
- 📈 When Sensat succeeds, so will you, with significant equity share options
- 🌴 Take a break using your 30 days of annual leave
- 🌍 Flexible working from anywhere in the world.
- 🎓 Continue learning every day through your £500 personal development fund
- 🥳 Regular social events! In the last 6 months, we’ve been to the theatre, racing around the tracks go-karting, had movie nights, watched the London Symphony Orchestra, had virtual horse racing and murder mystery... and not forgetting SenFest
- ❤️ We’ve got your back, be it access to mental health support, enhanced pay for those welcoming a new arrival, a health and wellbeing plan, we support you throughout your journey here
- 💻 We want to enable you to do your best work without having to think about whether your tech will work, so we'll set you up with a MacBook, mouse & keyboard
- 🖇 We'll help you furnish your home office with everything needed to set you up for success with our WFH accessories
- Lots more benefits including Cycle to work scheme, pension plans, season ticket loans, payroll giving.... oh and Noodle (the dog!)
Company HQ
Finsbury, London, UK
Leadership
Harry Atkinson
(Founder & CCO)Harry is leading the mission to 'digitise the world', creating a future where tech seamlessly integrates with our physical environment.
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