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To ensure that individual data is combined and accessible to ensure that businesses can make good decisions and foster customer relationships.
BlueConic offers a customer data platform (CDP) that provides marketers with a single source of customer data truth, which can be used to create valuable engagements. The company is seen as a leader in the CDP market.
With brands and publishers set to move away from third-party data, data clean rooms are becoming a popular choice. BlueConic has been able to set itself apart from competitors by announcing its intention to become the first CDP to offer a comprehensive data clean room solution, enabling its customers to facilitate second-party data sharing in a privacy-safe environment.
BlueConic’s solution is used by more than 300 consumer and B2B brands, including Hearst Newspapers, Heineken, ING, T-Mobile, and America’s Test Kitchen. BlueConic has seen impressive progress and revenue growth, buying them even more backing from giants like Vista. The hard work has paid off for BlueConic seeing as the company has now shares rank with Organisations like Microsoft and Adobe as leaders in the CDP space.
Kirsty
Company Specialist at Welcome to the Jungle
Jan 2020
$13m
SERIES B
Jul 2016
$6.3m
SERIES A
Bart Heilbron
(Co-Founder)After graduating from Radboud University with a degree in Communication Science, Bart founded GX Software, a marketing technology service that created solutions for online companies.
Martijn van Berkum
(Co-Founder & Strategic Advisor)Previously founded GX Software, where they served as CTO for 15 years.
Other Engineering
Sales & Account Management