Tech Partner Manager, Playable
Gamification platform for marketing
Open for applications
Gamification platform for marketing
21-100 employees
Open for applications
21-100 employees
Company mission
To help brands turn their target audience into valuable customers through playable marketing.
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Company mission
To help brands turn their target audience into valuable customers through playable marketing.
-40% employee growth in 12 months
Our take
As consumer habits shift, the marketing and advertising industries must keep up, and continue the race for consumer attention that has run through the paper and digital marketing eras. Playable aims to enable companies to engage potential customers in a novel, modern way, by providing “gamification” – the option to create playable brand experiences.
Founded in 2017, Playable – formerly Leadfamly – is the world’s leading marketing gamification platform, bringing this new category to the marketing industry. Gamification acts as the mechanism to engage audiences to campaign pages, creating brand experiences that are impactful and memorable for their novelty and interactive nature. Playable works alongside brands to create the games, which can be luck, knowledge or skill based, to ensure a good brand fit whilst also making sure any marketing team can employ gamification, regardless of experience.
Playable works with upwards of five hundred companies in Europe, with an impressive amount of time being spent in gameplay on its platform. The company is currently focussed on growth, hiring talent, and securing customers, towards its goal of making gamification an indispensable part of the marketing stack.
Kirsty
Company Specialist at Welcome to the Jungle
Company values
- We depend on the creativity, drive, and independent thinking of individuals, but our successes are always team efforts.
Leadership
Martin Bjørn Madsen
(CEO)Former Digital Manager at Mindworking. Previously Managing Director at Accedo. Was a Board Member at StockonDeals and at Bapoon.dk.