Director of Brand & Creative Strategy, Prodigy

Salary not provided
Expert level
Toronto
Prodigy

Game based learning platform for kids

Open for applications

Prodigy

Game based learning platform for kids

201-500 employees

B2CEducationGamingLearningSaaS

Open for applications

Salary not provided
Expert level
Toronto

201-500 employees

B2CEducationGamingLearningSaaS

Company mission

To help every student in the world love learning.

Company mission

To help every student in the world love learning.

Few candidates hear
back within 2 weeks

-29% employee growth in 12 months

Our take

Since starting as an undergraduate project in 2011 by founders Alexander Peters and Rohan Mahinker, Prodigy’s e-learning game has built up a millions strong network of users, who can also make use of one-to-one tutoring via the platform.

Since launching, it’s been exclusively focused on Mathematics learning, offering a sandbox game that allows students to build and explore their own online world while learning curriculum-aligned skills. However in 2022, Prodigy moved into English Learning Arts (ELA) through its new game, which executes a similar approach to its Math counterpart.

Prodigy has always been completely free of charge for students and schools. It makes its money by selling ‘freemium’ memberships to parents and guardians, who can opt into packages in return for progress reports, as well as bonus game elements and merchandise.

This soft-sell approach hasn’t deterred investors, however, with the company raising one of the largest EdTech Series B rounds ever. This funding fuelled the ELA game rollout, as well as expansion into the UK, India, and Australia. In 2023, Prodigy led thought leadership panels on gaming in education at SXSW EDU and has achieved a staggering 55 million players for its Maths game. It was named Adaptive Learning Solution Provider of the Year at the EdTech Breakthrough Awards 2024, further indicating its position as a leader in the market.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Benefits

  • Health and wellness - Team members are covered with prescription drug, health and dental benefits from day one along with a monthly wellness fund. They also can take advantage of regular mental and physical wellness initiatives.
  • Competitive compensation - Team members enjoy competitive pay with stock options, a learning fund, enrolment in an RRSP matching program (coming soon), a work-from-home budget and bonus for eligible team members.
  • Flexible work arrangements - In addition to flex hours, our hybrid work arrangement lets employees choose where they work based on what’s best for them.
  • Time to unwind - Unlimited sick days, three personal days and four extra Prodigy long weekends throughout the year help our team prioritize R&R when needed. Parents receive four weeks of paid parental leave to focus on what’s most important.

Company values

  • We are user obsessed - We love the students, parents and educators who use Prodigy, and everything we do helps us make their experience amazing. We’re driven to create innovative products and transform education for the better.
  • We embrace radical candor - We embrace a culture of frequent feedback and open communication that’s kind and clear. Team members challenge respectfully, bring new ideas to the table and practice openness and transparency whenever possible.
  • We promote a growth mindset - We promote continuous learning and employee development to make sure everyone at Prodigy has the chance to develop their skills. We’re always looking for creative solutions and finding new ways to grow.
  • We need extreme ownership - An unfettered, unfaltering passion and drive for what we can do in the realm of education.

Funding (2 rounds)

Jan 2021

$113.8m

SERIES B

Aug 2014

$1m

SEED

Total funding: $114.8m

Leadership

Alexander Peters

(Co-CEO & Co-Founder)

Co-founded Prodigy in 2011 after graduating with distinction from the University of Waterloo - Bachelor of Applied Sciences, Honors Mechatronics Engineering, Management Sciences Option, Engineering.

Rohan Mahinker

(Co-CEO & Co-Founder)

Former President & CEO of Synergia Investment Group, former Trading Associate at TD Securities and Heads Capital.

Jobs (6)

All locations

Software Engineering