Director of Marketing Strategy & Planning, ActiveCampaign
$176-264k
Customer experience automation
Be an early applicant
Customer experience automation
501-1000 employees
Be an early applicant
$176-264k
501-1000 employees
Company mission
To help businesses and organizations to automate their entire customer experiences.
Jump to section
Company mission
To help businesses and organizations to automate their entire customer experiences.
Some candidates hear
back within 2 weeks
-18% employee growth in 12 months
Our take
Marketing and CRM tools are essential to scale a business in the current landscape. Existing tools for optimizing engagement, scalability and data analytics have surged in popularity, but many solutions remain unaffordable for small businesses.
ActiveCampaign provides an integrated platform for email marketing, marketing automation and CRM with the focus on providing businesses with the ability to optimize customer experiences. The platform leverages machine learning and automation to increase the rate that its clients can scale their engagement levels, regardless of whether the user is running a small or large business.
Despite high-profile competitors, the company has found a gap in the market by providing an integrated and unified solution combining hundreds of tools. The platform is available as an entire package for enterprises, but smaller companies can opt for cheaper and streamlined tool kits. In 2022, ActiveCampaign announced the implementation of over 400 customer ideas into its product. It has also partnered with ActiveEngine, the first ActiveCampaign-only agency, to enable businesses to make better discovery calls and close more deals. With the 2024 opening of a hub in Krakow, it is further expanding its European footprint.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Generous 401K matching that have no wait or vesting requirements.
- Dedicated career development conversations and regular salary reviews.
- Stay connected with teams around the globe through digital outings & trainings, an automated coffee roulette program, and biannual team kickoffs.
- Full medical, dental, and vision, and pay 100% of your premiums for the HSA plan.
- Access to 1:1 sessions with career coaches, and Udemy subscriptions.
- Equity for all employees to help create alignment and an ownership mindset across all team members as we grow.
- Dedicated Employee Resource Groups for moms, dads, and parents, manager training to better support working parents, and flexible working schedules to make parenting during remote work a bit less stressful.
- Donation matching and 3 days of Volunteer Time Off for all employees every year. We also make it easy to participate in local elections by giving employees the day off.
- Open PTO, the ability to work remotely, a sabbatical program, and flexibility in your work schedule.
- Access to the Calm meditation app, the Modern Health coaching app, and telemedicine support for mental health.
- Mac computer, modern apps, and access to a $250 quarterly WFH stipend, as well as regional Hubs that serve as a central meeting space.
Company values
- Iterate everything, always
- Pursue growth with gratitude
- Create wow
- Cultivate inclusion & diversity
- Make the customer a hero
- Start with trust
Funding (last 2 of 3 rounds)
Apr 2021
$240m
SERIES C
Jan 2020
$100m
SERIES B
Total funding: $360m
This company has top investors
Leadership
Jason VandeBoom
(CEO)Jason founded ActiveCampaign in January 2003 as CEO. They have worked there ever since, alongside being a Future Founders Board Member since February 2020.
Articles
Jobs (15)
Marketing
Finance, Legal & Compliance